| Product: |
BBC Good Homes |
| Date: |
26/09/06 (71 review reads) |
| Rating: |
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Advantages: Great for inspiration, whatever your budget
Disadvantages: Could provide more ideas for those on a really tight budget
Thinking that I am moving for the last 7 years (and still haven't yet)! Has given me plenty of time to escape into a few magazines or two! Good Homes published by the BBC is one of them.
It's a good all round monthly home decor mag, targeting mainly at an average salary bracket of most home or potential home owners.
Retailing on most supermarket shelves and newsagents at £2.99 or you can subscribe via the internet for £28.99 for 12 issues or subscribe using the form in the magazine, depending on what part of the year you subscribe they have different special offers eg: 3 issues for £1 and the next 6 issues £12.50.
The monthly magazine is usually out the month before, eg December's issue out in November, so you can see what the latest deals and trends are for the coming month especially helpful when organising Christmas etc.
The contents page has the following headings (just to give you a rough idea):
Decorating - questions and answers, trends etc
Makeovers - displaying properties that have been bought and renovated by both celebrities and none celebs
Shopping - buyers guide eg: to microwaves, price patrol - giving ideas for a low as well as a high budget
Special offers - including subscription offers
Regulars - letters from the editor, sneak preview - latest trend for interiors, shopping guide, garden ideas, bathroom update, just for you - letters, giveaways and crossword.
What's in next month's isse, classifieds (around 10 pages at the back displaying adverts under the heading "Good Homes Personal Shopper" with separate sections eg bathroom, web sources etc). Good quality adverts with pictures not just listings.
It has some really good features and topics (mainly for interior decor not DIY or renovation) plenty of ideas, colour scheme projects both traditional and modern/contemporary, doesn't include many features with antiques, it's not that kind of magazine.
There's also kitchen news with recipes and suggestions of where to get for example the best 3 cream cakes, where and how much. They deliver ideas for items, products and appliances to suit all budgets (not the really low or the really high though).
I think the age of the person it would appeal to most would be 25+ it has a "mature" feel to it than a young"girly" or "boy" racer slant.
Their circulation rates are: Jan-Jun 2006 135,954, not in the same league as their Radio Times coming in at 1,070,042! but more popular than their Homes and Antiques mag at 101,121. Their readership equates to 575,000 (including adults 15+) Jan-Dec 05.
Conclusion: A good stylish magazine, sensibly priced offering advice on home investments home and abroad, latest trends and makeovers of both readers and celebrities. Enjoy!
Summary: Moderately priced, in keeping with others,a good quality glossy, with great ideas
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