The Best (Best Magazine)

Name: polydeuces

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Product:	Best Magazine
Date:	16/06/08 (5 review reads)
Rating:

Advantages: --

Disadvantages: -

Best is a weekly magazine aimed at the female reader market. Whilst at 60 pages it is not a large magazine there is not an excess of advertising ( advertising makes up about 10 pages including self-advertising for the next issue) so it is filled with articles, stories and editorials.

The mix within the magazine is very good. About 4 pages are devoted to fashion/clothing and this in Best this clothes for real women. We are not talking Milan cat-walk here and the clothes and accessories are all usable and accessible. A couple of photos of celebrities are used to illustrate what to wear (or not).
It does show Best reflects real life and articles on real people are sensible and well balanced though occasionally the language grates as in 'My mum gave me away in a Chip Shop'. I sometimes wonder what motivates people to sell their personal stories to magazines like this. I understand the fees are relatively small - a few hundred pounds. If it has some cathartic benefit though I suppose it helps. In this particular story though you have to feel that this ladies abandonment had more to do with the social fabric at the time -it was 1961- than any judgement on the poor mother in question.

Back to Best there is about 4 pages devoted to health and related topics and 1 page full of the horoscopes. Mine said new affiliations will bring me into contact with a wider set so I assume that means I must right a review for Dooyoo. There are further true life tales, a host of relatively easy crosswords and competitions and three pages devoted to recipes - nb recipes are always mouthwatering!
The Best agony aunt is also a psychic so she probably knows I'm going to write this review. With a short (1-page) story and features on holiday destinations and decorating Best packs a lot in and no article is too long that you cannot pick it up and enjoy a relaxing read for a few minutes.

All things considered Best is a good magazine though at 62p I thought the cover price was on the high side.

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