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Bride and Groom

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£9.75 Best Offer by: foyles.co.uk See more offers
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      06.10.2000 00:23
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      Bride and Groom has all the standard features of a wedding magazine – lots of adverts for dresses, lots of articles on dresses, a wedding planner and a few pages about honeymoons. “Bride and Groom” is really a misnomer – we all know that no self-respecting groom is going to go into the local newsagents and buy this. Like all publications of the same ilk, this is really cashing in on the fact that brides get excited about their wedding to the point that buying a magazine somehow seems to bring the day closer! This one is perhaps a little slimmer than most bridal mags, but this doesn’t mean that there is less content – the others are just crammed with even more ads. Dresses are obviously the focus but there are other articles too, for example on the politics of choosing bridesmaids, the pros and cons of having the wedding at home, and how to make yourself look suddenly beautiful with only a few days to go. As far as I can tell, there is not a great deal of difference between issues, probably because most people will only buy one or two. There being a new crop of brides every year, there is no need for the magazine to try to be original – this is not a criticism as it is clearly catering for the needs of a specific, constantly changing audience. The magazine is fun to read and might be useful in trying to decide what style of dress you want, but your wedding is hardly going to be a disaster without it. I would recommend it because reading this sort of thing is all part of the excitement of a wedding, but to be honest I didn’t find that it actually helped at all with any of the arrangements.

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