CRAFTY TACTICS - LEGO WORLD CLUB MAGAZINE (Lego Magazine)

Name: NISSAN

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Product:	Lego Magazine
Date:	22/07/00 (237 review reads)
Rating:

Advantages: One Years FREE Subscription

Disadvantages: As above

Last year my son had pestered me for ages to allow him to join the Lego club, so after a while he wore me down and I duly signed the parents consent and forwarded the subscription.

As I had expected he was disappointed with the return, basically five magazines a year of about 4 pages & a factfile type thing.

Therefore, he lost interest very quickly. The 12 months subscription was due to expire and like any other company trying to keep your business Lego wrote and advised it was time to renew. We did'nt responed to the letter asking for more money and assumed our membership would cease.

Well, what a surprise - in the post we received another letter headed GREAT NEWS - 1 Years free membership!!!!!
"We wrote to you recently to remind you to renew your membership with the LEGO World Club, but we still haven't heard from you. We don't want you to miss out so we have decided to EXTEND your membership FREE OF CHARGE!!!! Enjoy this latest copy and look forward to 5 more copies over the next 12 months".

What a con - I could have easily coughed up the subscriptions for the renewal and would have been none the wiser.

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