Yaaaawwwwn! (Loaded)

Name: mreyre

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Product:	Loaded
Date:	12/12/00 (183 review reads)
Rating:

Advantages: Often decent freebie gifts

Disadvantages: Richard Whitely, the Beast of Bodmin Moor, I think not.

Loaded is one of those "almost top-shelf" magazines - you know the ones with a picture of a scantily-clad famous female on the front cover. Well, this reason was a good enough one for me to buy the December 2000 issue. Also, the added attraction of a 2001 calendar seemed a bonus. Well the calendar is indeed just that, and with a free gift such as this, it's worth 3 quid of any blokes' money.

However, I must say, I was rather disappointed with the actual content of the magazine. OK, so I know most blokes probably buy this magazine purely for the glossy pictures of famous females wearing not a lot, and don't exactly say "My goodness, she'll catch a chill wearing that!" But for 3 quid, one actually expects a tad more than 124 pages out of 267 full of adverts. That's a whole 46% of the magazine devoted to adverts. Shocking. That's not counting the 20 or so pages on fashion, which is really another platform for selling products.

To me, Loaded is the ITV of magazines. You can hardly tell the difference between the adverts and the actual articles.

A distinct lack of famous celebrities in this issue also disappointed me: Isla Fisher, Jessie Wallace and Holby City's Anna Mountford hardly get the pulse racing I'm afraid to say! Neither for that matter do the articles about Peter O'Toole, Pete Tong , Ralf Little and even Richard Whiteley. Very bizarre, I thought, as were the rest of the features. The article about the Beast of Bodmin moor almost sent me to sleep.

Sorry Mr. Editor-in-chief Alan Lewis (for that's his name), but this month's edition of Loaded magazine was about as riveting as watching paint dry. A final gaze down the cast list responsible for this month's edition highlights a certain Mike Soutar - he used to work for "Smash Hits."

It shows.

Summary: