This maggazine maeks mee more stupidier (Love It!)

Member Name: Virtuoso

Product:	Love It!
Date:	27/02/09 (228 review reads)
Rating:

Advantages: The paper is recyclable?

Disadvantages: Utter tosh, dumb beyond words, garbage, nonsense, fluff.

I'm 6'2, have facial hair and have never drooled over Hollyoaks hunks. So I am not a typical reader of this magazine. However I have read women's magazines where the majority of the articles interested me, and where I felt like I had actually picked up a few nuggets of information in the eternal struggle to work out how women's minds work. Elle, Company.. come to mind.

To the magazine, the first thing I notice about it is the violently garish cover. If a colour is offensively bright you can rest assured that it will feature on the cover somewhere. The irony of course is that all of the myriad of competitor magazines try the same tactic, so all that happens is that it blends into an ocean of lurid pink and flouro yellow. They would have been better off making it matt-grey with the words "Love It!" in tiny tiny writing in one corner, and no info about what was inside it. I would estimate that the sales of this magazine would then AT LEAST double, because all the dim teenies would be too curious about this alien colour to not pick it up.

Another interesting feature is that this is 68p, good grief that is cheap compared to the £4 or thereabouts I'm used to paying for car magazines and the like. In terms of value for money it probably works out about the same price of course, this issue is only 62 pages of which around a third are adverts.

Contents.. I will give you a selection of words that feature on the cover:

Paedo
Boob
Babies
Blag
Sex
Lying
Jordan
Prostitute
Hunks
Groomed
Shocker

Of course having read the list of words that I have just provided, what you have done is effectively read the entire magazine! No in fact every issue of the magazine ever released! And for free!

The first section of the magazine is "E!Spot" This is a celebrity news/gossip section, so if you want to find out what Cheryl Cole's farts smell like, this is the place to be.

Several 'real life' articles then follow such as "My Pervert Fiance Groomed Schoolgirls for Sex' this is a veritable treatise on sexual depravity. This is followed closely by the headline article, this is 'Wag' Alex Curran moaning about her boobs. To be fair this certainly needed to be brought to public attention because it really affects us all, thank you Alex. I'm sure hundreds of readers are cancelling their boob jobs and plastic surgeons around the country are gently sobbing into the walnut veneer of their Bentleys.

Next we are confronted with pages of clothes and pages of make-up. Nothing much to say about this, obviously most featured products are on the cheap end of the scale, and most of it looks pretty tasteful to my uneducated eyes.

Next on to the letters page, and the STAR LETTER is about a reader who has fallen in love with a dwarf featured in a previous issue. If I find Sam Smith from Northallerton in my garden doing unspeakable things to my gnomes I won't be happy. For writing about twenty words of gibberish about "size, boat, motion, ocean..blah blah" she won a mobile phone.

Following on from this we have articles about Facebook, crime, men pretending to be footballers to pull, people dying, tips, health advice, sex advice, a psychic agony aunt. Hang on a minute a psychic agony aunt... what would happen if you wrote in with a fake name, would she still know who you were and be able to give you advice or would she be helpless. OH HANG ON.. she could base her advice on what you had written rather than her psychic abilities! She probably hasn't thought of that yet.

Next we have section on interior decor, skiing, food, puzzles, more celeb nonsense, the obligatory Jordan article, more real life stuff, horoscopes, adverts for sex-talk phone lines..oh hang on a second I just need to go make a phone call.. oh ok I'm back now on with the review..

So overall this magazine is designed perfectly for it's target audience which seems to be poor young girls with not much education. Sorry if I've offended anyone, just because you read it does not mean you are the target market, maybe you just want to slum it sometimes, or a certain thing caught your eye, it's ok, just don't make a habit out of it.

Summary: I like this more than I like dandruff, but only just