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~My lashes Stay Perfect with No7!~
I have used No7 Stay Perfect mascara on an off for a number of years, as it has very often been given away during No7 gift promotions. I have used between 8/9 slightly smaller than usual promotional sized mascara tubes from the range and still have 2/ 3 of them stashed away ready for future use. I have found that I like this mascara as it is most often easy to apply and gives me good results time after time.
Whilst my smaller sized mascara tubes don't hold as much mascara as their bigger, full priced sisters, I still get plenty of use from each one. I actually like the fact that I don't have to open a full sized tube, as I find that over time the mascara within can and does dry out, becoming sticky/ harder to use once the mascara has been in use for a number of weeks.
This mascara looks rather nice when applied to my lashes, as it helps to define them and appears to extend the length of my lashes, making them look longer/ fuller at the same time. In my opinion the mascara has a nice dark black colour to it, which is strong/ bold yet not overly heavy in appearance.
When I am using a newly opened tube of mascara I find that the texture is neither too thin or too thick. This means that I am able to build up light layers of mascara to get the best effect from it. If I use the mascara on a regular basis I find that the product within the applicator tube can dry out a little, making it slightly thicker and less easy to work with, although this is common to almost every other mascara product I have used.
~Summary/ product rating~
The simple black applicator wand has a neat, easy to use handle and applicator brush.
I find that the shape of the applicator brush is rather good.
The bristles are just right and don't feel too skinny/ hard to work with.
The brush picks up a good amount of mascara without holding so much that my lashes look over loaded.
I am able thicken, lengthen, curl, separate my lashes easily.
I get attractive results from using the mascara 99% of the time.
My rating for this every day mascara is 4 stars.
As someone with pale lashes, I see mascara as one of my make-up staples but have been left distinctly underwhelmed by many of the mascaras on the market. I was given this particular mascara as a birthday present and probably wouldn't have chosen to buy it myself as I tend to stick to the likes of Maybelline and Bourjois rather than Boots No 7 but as it was good timing as I'd recently chucked out my Maybelline mascara (it had gone off) and was casting around for a replacement. The shade of mascara that I'm going to review is the brown-black shade.
On first pulling the mascara wand from the tube, it doesn't seem to be overloaded with mascara. This is quite pleasing as it makes it easier and quicker to get on with applying the mascara as I don't have to mess around wiping the excess off the wand beforehand. The amount that is on the wand when it is pulled out is just about enough to coat one set of eyelashes once and I tend to need two coats on each set of eyelashes. So far, I've not experienced any clumping when applying the mascara, which I'm putting down to the fact that I don't get a whole load of excess on the wand each time.
With the brown-black shade, I find that two coats are enough to produce a look that is noticeable but not too extreme. This doesn't appear to be a mascara that aims to add volume to your lashes (not as far as I can tell, anyway) so the overall effect on my lashes is to make them stand out but not look too unnatural in terms of colour. If you go for the darker black shades though, you'll probably get a stronger effect though so it's worth bearing that in mind.
As I've already mentioned, I don't get clumping on application so it's quick to apply this mascara. The first coat dries by the time I've done the other side so you can apply two coats (if you need two coats) within a few minutes without experiencing smudging or having your lashes look overloaded with mascara.
As this was a gift, I had to look the price up, and it retails at £10.50. Being a No 7 brand, it's only available in Boots stores. Although I like the not-too-intense effects of this mascara and the fact that it doesn't clump, it's a good few pounds more expensive than any mascara that I've bought before and I'm not sure if I could justify that kind of price tag for just one item of make-up as while it's good, it's not spectacular.
As I said at the start of the review, I've almost always exclusively opted for Maybelline or Bourjois mascaras in the past and wouldn't have been tempted by this particular mascara on my own terms, but I've glad that I was given this as a present now as I'm really liking it. Most of the volume-boosting mascaras that I've used in the past have ranged from poor to useless so even though this isn't specifically supposed to create fuller lashes, it does a similar job to my previous buys! If I do buy this again, I'll probably wait until my Boots points stack up enough as I tend not to spend a lot on any one piece of make-up and don't quite justify the £10.50 price tag.