Bourjois Liner Effect Mascara

All mascaras at the moments seem to have some sort of gimmick (The marketing departments seem to be doing well - why do I keep falling for them all!?) This mascara promises to be different by providing 'liner look' eyes - without the need for eyeliner. The unique brush is meant to achieve this effect. The product comes with a dual-sided nylon brush with both short and long bristles. The long bristles lengthen and define lashes whilst the short bristles emphasize the roots to create the liner effect. Application ... This isn't the easiest mascara wand to master - especially combined with the liquid consistency of the product. But take a bit of ...  Read the complete review

Ladies - if you're short on time, not a fan of applying liquid liner and looking for an effective, affordable mascara then this is one for you! Bourjois Liner Effect mascara was introduced earlier in 2009 (I believe - I'm sure more knowledgeable DooYooers will correct me if wrong!) with the strap line selling point of combining a lash-lengthening mascara with a liquid liner effect for a 'perfect doe-eye look'. I picked up a tube of this intriguing stuff in Boots (heavily influenced, I must confess, by a sparkly and cute advertising campaign in magazines and TV) to give it a try. I *love* my lash lengthening mascara and my liquid liner, so the promise of ...  Read the complete review

I recently bought this mascara as I was quite intrigued by it after having seen the television ad for this. I don't really have a problem with applying eyeliner but thought that the idea of having a liner and mascara in one would be great. It would save me time in the mornings and I wouldn't need to carry so much make up around in my purse. What I liked about seeing this product in store is that they have quite a unique formulation to the brush and the product itself. The mascara formulation itself is meant to have kohl added in and the brush is very slender with 2 types of hairs on each side; a short set to help enhance the root of the lashes and a longer set ...  Read the complete review

I first saw Bourjois liner effect mascara advertised on TV I wanted to try it, as I have liked all my previous Bourjois products, I went out and bought it almost instantly. When I fist bought it I could only find the plain black (Noir Styliste). But since then I have found it in blue (Bleu Designer), and water proof black (Just called Waterproof). There is also a brown version (Brun Artiste) but I have only found this online, not in any of my local stores. I have only however tried the plain black as I am not a fan of blue mascara's and I have no need for a waterproof one. The mascara is supposed to create a "Liner effect" by using the ...  Read the complete review

And so the quest for the most-fabulous-mascara-ever continues! Oh no, I said I wasn't going to call it a quest, didn't I! I recently tried, and reviewed, Maybelline's 'Colossal' mascara, and during the reviewing I realised the significance of the gimmicky 'enriched with collagen' advertising - namely that collagen is made from the connective tissue of animals - yuck - and I'm plastering this onto my eyelashes - double yuck. Although I said I would finish it, actually I decided not to, and went looking for an alternative straight away. This was the one that I came away with, and as it is different from any other I have ever used, I felt obliged to suggest it to ...  Read the complete review