* Prices may differ from that shown
~ The Mascara ~
I happened to be doing my monthly shop of cosmetics and beauty products when I saw this mascara on offer in my local Superdrug store. I currently use Rimmel mascara; how-ever this particular Bourjois mascara looked and sounded great so I picked up a tube of it. The mascara is made by Bourjois Paris and is called Volumizer. This new mascara works in 2 steps to build up to 11 x more volume which is clump free. The secret is an innovative transformable brush means you can choose the volume that best suits your style or occasion. The mascara comes in 2 steps. The 1st step helps to define volume and prepares your lashes for a 2nd coat without clogging. The 2nd step to the mascara is the fully loaded brush, which coats your lashes and helps to boost and build maximum volume with no clumps. The formula builds instant volume to lashes and can be applied layer upon layer without clogging. The mascara helps to boost volume with every single stroke. The mascara is also good for your eyes as it's enriched with fortifying and repairing ceramide, natural waxes and provitamin B5. It's also suitable for sensitive eyes and contact lens wearers.
~ Price/Availability ~
You can purchase this product from boots for £10.49, however I purchased it in my local Superdrug store for just £5.99 as it was on offer. The product comes in one colour which is black and non-waterproof.
~ Packaging ~
The mascara comes in a long black tube which has 'Volumizer' printed on the side in bold, pink print. On the back of the tube it tells you how to use the product and how it actually works to help create volume. The lid is slightly different to most mascara's as you can see the lid is slightly thinner than the actual tube itself this due to the 2 different steps you use when applying the mascara. On the small lid it has Step 1 and then below this where the lid is the same size as the tube it says Step 2. To me this is pretty obvious that you use the Step 1 to coat your lashes and then use Step 2 to give your lashes another coat and to give them volume. The mascara doesn't come in a blister pack and comes wrapped in a plastic wrapper so you can ensure that the product hasn't already been used.
~ Using the product ~
I used the product starting from Step 1. The mascara wand was quite thin and the brush was quite thin as well. The mascara put a very light coating of mascara on my eyes and separated my lashes out a little. I went over my lashes twice with this wand, and I found that one coat on my eye lashes wasn't enough as the mascara does coat your lashes in a very, very thin layer. I then popped this back into the tube and then tried Step 2. The brush to this was much thicker and you could see the black product on the mascara brush. This did look quite thick and I was worried at first that this may be a little bit too thick for my lashes; how-ever I applied it to my eyes. The mascara brush went through my lashes easily and coated them in a much thicker coat that the first coat had done. This made my lashes look much thicker and darker than they had previously looked. The mascara doesn't really have much of a small to it which is good.
~ Results ~
The first step of the mascara didn't look as though it had done much to my lashes apart from separate them a little. If you use 2-3 coats of step one you could easily use this look for the day as its very subtle and natural looking. I do how-ever like my lashes to appear a little thicker and darker so I wouldn't personally use just this look on its own. The 2nd step to the mascara gives your lashes a different look, this makes them look thicker and darker and also gives them volume and lift. When using the 2nd step I only need to put the brush through my lashes once which gave them a nice amount of volume and thickness to them. This look is definitely better for a night out and looks great with Smokey eyes. The mascara didn't irritate my eyes and through the night there weren't bits flaking off from it either which I have sometimes found with other mascaras. The mascara I purchased was not waterproof, so it was easier to remover at the end of the night. I didn't need to rub my eyes too much in order to remove the mascara, and I simply use a Simple facial wipe to do this.
~ How does it compare with similar products ~
The mascara I was using before this one was called Glam Eyes by Rimmel. The Glam eyes mascara works exactly the same way as this Bourjois one with 2 different steps to create the perfect lashes suitable for day or night. This product was a regular buy for me and is one of my favourite mascara's to use. The Rimmel mascara is slightly cheaper priced just at £7.99 and comes in black and brown, waterproof and non-waterproof. I was actually very impressed with the Rimmel mascara the first time I used it, which is why it turned into a regular buy for me. I actually much prefer the final look that the Bourjois mascara gives my lashes as I think it make my lashes look fuller.
~ Overall Opinion ~
The mascara gave my lashes fantastic volume and thickness to my lashes and they looked quite dramatic when used with Smokey eyes. I actually prefer the look of this mascara to my previous one as I find that this one does give more volume and coats your lashes in a decent amount of mascara without needing to go over the lashes with the brush again. Even though I suffer from sensitive eyes, the product was kind to my eyes and didn't cause them any irritation or redness. In terms of value I don't think the product is badly priced at all as this is the price I would expect to pay for a good quality mascara. I don't tend to use waterproof mascara much so I probably wouldn't purchase the waterproof version as I always find this mascara slightly harder to take off and I don't like rubbing my eyes too much otherwise they can get slightly irritated. This mascara has now replaced the other brand that I previously used. I highly recommend this product to others as I think it does everything it claims to and more. A well-deserved 5 out of 5 stars.
(review also on ciao)
I was recently given one of these Bourjois 'Volumizer' mascaras as a gift. I sometimes use Bourjois products but because of the higher prices I have more recently opted for cheaper brands. However I have long thought of Bourjois as being very innovative in terms of packaging design. I was surprised, therefore, to see that the 'Volumizer' was virtually identical to a Rimmel mascara I already own - the Rimmel Glam Eyes 'Day 2 Night' mascara. The only difference is what the brands say the mascara does for your lashes. Whilst Rimmel say their product can be used in two or three different ways to lengthen or thicken Bourjois combine these into a two step system which ultimately has one goal - to thicken the lashes to create "3D volume". I don't know which one was created first but one of the products out does the other in terms of performance.
The Bourjois product comes as a thick 11 ml sized tube. At the end there are two bits which twist off - the first has 'Step 1" written on it and is a thinner applicator. When you untwist this there is a long brush at the end of the wand. The brush is quite wide with soft, spiralling bristles which have wide spacing. The second part of the applicator has 'Step 2" written on it. You need to replace the 'Step 1' brush prior to untwisting this applicator, as the brushes meld together to create a much thicker brush whose spirals are condensed together and which is sticky thick with product. The brush shape is straight rather than curved to the contour of the eyelid. The idea behind the product is that you use 'Step 1' to achieve all over colour and length and then use 'Step 2' to add more product to the already coated lashes and create volume and depth to the lashes.
Negative things I have noticed about this product are that my 'Step 1' brush frequently gets stuck half way down the tube when I try to replace it. It's a bit annoying and I'm worried in time the wand may become mishapen. Another issue I have with the product is that the second step has a bit too much product on the brush. It is meant to create a dramatic effect but I find that because of the very stiff texture of the mascara that when you remove the brush the mascara hangs in peaks away from the brush as well as through the bristles. This means there is just too much product that is going onto your eyelashes. It gets too clumpy and too messy, even if you are after a dramatic look you have to be careful to apply the right amount. I end up wiping some lumps and clumps off with a tissue usually.
I have the shade 01 Noir which is black and it's a deep black although it has more of a charcoal smokiness to it and looks dark grey compared to my Rimmel lookalike product. The 'Step 1' brush gives a smooth and lengthening result and really opens up the eye. I really like the result. It coats eyelashes one by one and they don't stick together. As discussed above, I find 'Step 2' provides too much product on the thick brush and it means it's difficult and messy to apply.
The mascara has some benefits such as it has a pleasant fragrance, a lily-like scent. It is also suitable for those with senstive eyes and for contact lens wearers. The mascara has been opthamologically tested to ensure this.
However, for me my cheaper Rimmel product is a clear winner when it comes to these copycat products. With my Rimmel mascara the product looks shinier and the colour deeper and blacker, is cleaner on the brush and comes off onto the lash more cleanly. This Bourjois mascara does quite well with the 'Step 1', the thin brush which paints your lashes to thier tips and gives the impression of longer length. Unfortunately the 'Step 2' brush is loaded with much too much mascara to be allow me to apply it well.
You get a little bit more mascara with the Bourjois product - the Rimmel mascara only has 9.5mls in the tube, and the Bourjois is more expensive.
Although this mascara is quite impressive in terms of design and is a reasonable product in it's own right I can't help but compare it to the Rimmel product I already owned prior to getting this. If I was going to tell a friend about which mascara to get I'd say opt for the Rimmel Glam Eyes Day 2 Night and leave this 'Volumizer' on the shelf.
I was looking at new mascaras in Superdrug a while ago and sought the opinion of the girl working in the make up aisle. She told me that it was one of their most popular mascaras at that point in time.
As there was a 3 for 2 offer at the time that persuaded me to buy it. It costs roughly £10.
First impressions were good, the pale and hot pink against the black of the tube looked eye catching and I thought the idea of a double brush intriguing. The idea was that you use Step 1 to define your lashes and then Step 2 to volumise them.
So, I tried it and must say the results were a little disappointing especially for the price.
Step 1 involves taking out the brush and using it as a definition and length tool This is time consuming but does the job of defining them more in preparation for Step 2. So far so good. But then Step 2 came where you pulled the brush out from the lid marked Step 2 and it looks like a different brush; it is the same one however, just with loads more mascara loaded onto the lashes. The end result is that the excess mascara on the now seemingly huge brush tip caused clumps and lumps on my eyelashes, ironically, what it claims to avoid.
So the answer would seem to be using Step 1 brush only but this gives very limited volume and takes some time to do so and you would have to pair it up with another mascara for the volume part so it is as if half the price is wasted.
Not the best use of money.
A few months ago I started a new job in London, my first in the city. Of course by now I have a house and a life in the Midlands, so now having been lucky enough to land my dream job and by trying to "have it all", I find myself with a near three-hour commute to get to the office. I can't complain because I love what I do but every city girl can't truly have it all unless she looks the part too. And let me tell you, some mornings I've wondered whatever happened to my big green eyes I used to be so proud of as I struggle to learn how to sleep on the train with the frantic tapping of laptops around me.
So it was time to move on to a new mascara, I decided, when I finally had a weekend of "me" time involving a new London salon haircut and some new shoes. Waiting for a train at St Pancras, I popped into the strategically-placed branch of Boots and saw a number of new mascaras availabe based on the principle of having more than one brush to build effectively and undercoat and then a show-stopping, volume-wolloping top layer of mascaray goodness. I was seduced by Bourjois Volumizer, on the basis that I was not let down by their previous products and their various claims.
Cost: I paid £5.99 on offer but this tends to retail between £10-11.
The product: This item is prettily packaged, looking both girly and technical. A slightly bulky bottle has two clear stages of brush definition with a two-cap system; the first cap unleases the base brush, the second both that and the top brush.
The texture initially was that of any new mascara; over the top. I made the mistake of applying it with a small mirror on the train platform the next day and promptly ended up with drag queen eyelashes. They were clumped, spiky and horribly black. With a little practise and finesse, however, I found myself falling in love with this product over the next few days.
The first thing I did was on my day off the following day: without using an eyelash curler, give all lashes full and gentle attention with the first brush, which is a joy to use. There is no clogging, from day one the texture and saturation was perfect. It seperates small lashes and gives some length, definition and light volume all around and would do on its own for a light day. I love it.
The clumping came from the second, combined stage of the brush; even two weeks later I have to brush the excess off on the neck of the bottle which is not ideal but has not yet led to the lid sticking or brush damage. Again on day two this cased clumps and spiking when used immediately after the first layer. After a week I think I have found the perfect tehcnique for this product:
First of all, use the first brush, which is dainty and easy to direct, to define, lenthen and strengthen your existing lashes. Depending on the look you want, either leave to dry for five minutes - go do your hair, pain your nails, drive to the train station, whatever - and either repeat, or move on to the level 2 brush. Remove the excess, and - with care - apply your second coat. You still won't ave flawlessly individually defined lashes, but you will have bigger, bolder eyes and look more alert. I have yet to team this mascara with eyeshadow for a night out, or with eyecurers, but I can only guess that the effect would be massive.
In short this is a great high street option if you are willing to invest a small amount of patience and accept that false-lash effects do not come without some degree of contribution from yoursef. It's not quite Cheryl Cole in its final finish but I do not think you'll be disappointed. This is an impulse buy I have come to love.
I love mascara and I am always trying to find the perfect one. I normally buy L'oreal ones but this one caught my eye as it was on offer at Boot's at £7 down from the usual £10.49. I like a look that is quite dramatic with my mascara as I tend to look like a fish with lipstick on so I have to make the most of my eyes.
The mascara's packaging is black and hot pink. It's OK, not hideous but not spectacular either. It has two brushes one inside the other. Brush one is for "for extremely defined lashes with 2 x more volume, perfect for the day or if you want to focus on your lips." And brush 2 is "for dramatic lashes with up to 11 x more volume with no clumps, perfect if you want the ultimate show-stopping eyes."
When applying step one you only get a slight effect. To be honest as I already have dark lashes that curl up I could barely see the difference with jus this one and would always use the second brush too. The second brush does build up volume a lot more but you have to really wipe the excess product of the brush before applying as far too much comes out and it makes your lashes stick together if you are not careful. I did try and skip out step one but my lashes looked awful and were totally stuck together! The product promises that you can apply "layer upon layer without clogging, boosting volume with every stroke" which isn't true. If you put to much on it sticks your lashes together!
By the end of the day the volume effect lessens a bit. I would say is lasts better than some cheap mascaras but given that the normal price is more than £10 I would have expected it to last all day.
I would say that this is an above average mascara and there is nothing particularly wrong with it, however, I personally wouldn't buy it again as I think you can get a better effect from L'oreal mascaras for the same price without having to go through the faff of using two brushes.
A few weeks ago I went shopping with the intention of buying a new eye liner and possibly a new mascara. When I was in Boots I noticed that they had a promotion on where by if I bought the Bourjois volumizer mascara I would receive their eye pencil free so I opted to do this.
The Bourjois volumizer mascara is an 11ml product and costs £9.99. Whilst this is probably more than I would pay for a mascara I wasn't overly bothered as I was receiving an eye pencil free (false economy really as the eye pencil turned out to be pretty rubbish!)
The product is a black tube with metallic pink writing on the front so it does look very striking in my opinion but then again I am a girl who loves black and pink! The mascara looks different from any other mascara I have owned as it has two lids in a kind of tiered effect. This is because there are two separate steps to applying this mascara.
In step one you apply what looks to be a normal mascara on to your lashes but apparently this step is preparing your lashes for 3D volume which is guaranteed to be clump free. I find that when I apply the step one product that the thick brush coats my lashes nicely and seems to separate them.
On step two the product claims that the brush transforms your lashes to create spectacular 3D volume. Now with this step I really have noticed that when you pull the thick brush from the tube it is literally almost dripping with the intense black mascara. I always have to wipe the excess off by sticking the brush slightly back in the tube and wiping it around the sides before I can use the brush on my eye lashes. Once I have removed the excess from the brush though I find that the mascara coats my lashes really well, lengthens them and almost gives them a nice false lash effect which looks lovely but isn't too "in your face" (aka Chloe Mafia!)
I do love my eyes to be the focus point on my face when I am fully made up and I think this mascara really does help me to do this. From reading the bottle I can inform you that the product has been ophthalmologically tested on sensitive eyes and contact lens wearers. I can also inform you that I have had no bad reaction at all when using this mascara.
The mascara does last pretty well but the dramatic look does down a little after a few hours so you may want to reapply. For day to day wear and work I do not bother reapplying as I find the look is still acceptable to me but I think if I were on a girl's night out or a date I would perhaps reapply.
I cannot find anywhere on the bottle to say whether the mascara is waterproof or not and thankfully I haven't cried whilst wearing it to find out! I know it doesn't seem to smudge though so perhaps it is waterproof! One thing that sometimes happens to me with this mascara is that it will dry throughout the day and then at the end of a long day sometimes a little flake will fall into my eye which is really irritating. Considering sometimes I apply my make up at 7am and cannot remove it until after 10pm I guess things like this will sometimes happen.
I have to say that despite the excess mascara coming out on the brush in step two I really do like this mascara. The fat soft brushes really coat my lashes well and give them a really nice stand out look which I feel makes them look larger and more vibrant! I would award this mascara five stars and would certainly recommend it!
Thank you for reading my review!