E.l.f Eye Widener

Elf, or Eyeslipsface, is a company which originated in America and has crossed the pond to offer value makeup essentials at credit crunch-busting prices - everything (except the mineral and new studio line) is just £1.50! I placed my Elf order quite some time ago and found the products decidedly hit and miss - the brushes in particular are really great. They are constantly emailing me with special offers, which reminded me I haven't yet reviewed the biggest miss of all - this eye widening pencil. First of all, doesn't that sound scary? An eye WIDENER? The fact that it is listed under the "tools" section of the website doesn't help make ...  Read the complete review

E.L.F (eyes, lips, face) is an American company that have started trading in the UK via their website, www.eyeslipsface.co.uk. Everything they sell is extremely cheap - most things cost £1.50, including this product. They claim that their ability to sell their products so cheap is down to reducing packaging and relying on word-of-mouth to gain customers to the site, rather than advertising. The E.L.F eye widener is basically a white eyeliner pencil intended for use on the upper and lower lash lines in order to make eyes appear wider and brighter, bigger and more noticeable. This is a good idea in theory and works effectively with good quality eyeliners, ...  Read the complete review

I bought this along with a load of other e.l.f products in an attempt to cut back on the amount of money I was spending on cosmetics. This product seemed like a really good idea as I always look tired due to lack of sleep. It costs £1.50 from the e.l.f website. It's basically just a white eyeliner pencil, which is designed to use on your upper and lower lash line to make your eyes look wider and brighter, thus making you look more awake. It has a plastic lid with a pencil sharpener incorporated into it, which is really handy and an idea that I think a lot of make-up brands should use, as it does make the whole thing a lot more convenient. the ...  Read the complete review