INTRO I have been using e.l.f products for over a year now and I am constantly being impressed by them. Their low price products are unbelievably good quality and I have to say that I prefer this brand over brands like Maybelline and L'oreal. E.l.f is known to do very big sales so if you want to try their products but don't want to pay full price (which isn't a lot!) then go visit them on one of their sales. They keep you up to date by emailing you once a week with their latest offers and give you exclusive promo codes to get an even bigger discount! I wanted to put that in this review as not many people know about their big sales ...  Read the complete review

I wasn't sure about this product but as I got it when it was the 50% sale I figured that even if I didn't like it, at 75p (RRP £1.50) it wouldn't be a huge waste of money. This is basically an eyeliner that helps create the illusion of bolder, wider and generally more beautiful, wide awake eyes. I do have issues with sleeping at times, and often find myself looking run down and tired and my eyes often look sleepy and tired because of the bags under my eyes, so I thought i'd give this a go. For your money, you get a 1 gram, white (no other colours available) eyeliner. The packaging is basic, with the eyeliner attatched to a piece of cardboard. The eyeliner ...  Read the complete review

E.L.F (eyes, lips, face) is an American company that have started trading in the UK via their website, www.eyeslipsface.co.uk. Everything they sell is extremely cheap - most things cost £1.50, including this product. They claim that their ability to sell their products so cheap is down to reducing packaging and relying on word-of-mouth to gain customers to the site, rather than advertising. The E.L.F eye widener is basically a white eyeliner pencil intended for use on the upper and lower lash lines in order to make eyes appear wider and brighter, bigger and more noticeable. This is a good idea in theory and works effectively with good quality eyeliners, ...  Read the complete review

I bought this along with a load of other e.l.f products in an attempt to cut back on the amount of money I was spending on cosmetics. This product seemed like a really good idea as I always look tired due to lack of sleep. It costs £1.50 from the e.l.f website. It's basically just a white eyeliner pencil, which is designed to use on your upper and lower lash line to make your eyes look wider and brighter, thus making you look more awake. It has a plastic lid with a pencil sharpener incorporated into it, which is really handy and an idea that I think a lot of make-up brands should use, as it does make the whole thing a lot more convenient. the ...  Read the complete review