“ Brand: Jemma Kidd / Type: Eyeliners / Suitable for: Eye / waterproof: yes „
I received this eyeliner free with a magazine (I think it was Elle but I can't quite remember) but have seen it on sale for around £12.
The eyeliner itself comes in a simple, soft black pencil form. It feels more like plastic than a pencil liner and so I assumed it was a 'roll up' variety as opposed to a sharpen and go. I was wrong however, and found that you do use a sharpener on this product.
The tube features pink lettering, which is a nice girly touch. Unlike Jemma Kidd's collection of make up brushes, the pink and black works well here and is not too over bearing.
On one end lies the pencil, and on the other end a smudging tool. I've found this tool to be particularly useful when taming my eyebrows as I can add a little powder or pencil and use the smudger to creates a less harsh, softer, filled in effect.
The liner can frame your eyes beautifully - both on the outside and on the waterline. It can form crisp, sharp lines for added definition, but can also create much softer looks when used with the smudging tool.
The eyeliner stays put all day, though does smudge. I found the liner on my water line to be the worst for smusing and found a lot of the product seemed to gather in the very corners of my eyes.
* Fairly expensive
* Great double - ended product
* Create sharp or create smudgey eyes
I got this free with my Elle magazine last month in the colour 'Copper.' I never expect anything great from free gifts but as it was Elle I thought it would be at least worth a try, I also did a quick search of Jemma Kidd and these eyeliners usually cost about £16 so this improved my look on it.
The liner is like most other liners put one end has a spongey bit to create a smudged, smoky effect. The lids either end are both silver so I often open the wrong end. It would be easier if one end was clear like on my benefit one. The other thing that annoys me about this pencil is that it is quite long, too long to fit in my makeup bag so I often forget to use it, but I'm sure it's easy to sharpen to sort this problem out. I also am not a fan of the smudgey sponge as I feel it just makes a mess and removes the colour really so it's a bit pointless.
Actually using the liner is very easy, the pencil is creamy so it transfers onto my skin really well with barely any effort. I have tried copper coloured eyeliners before and found the colour very faint and pointless, looking like a slight brown colour has been applied around my eyes. However this Jemma Kidd liner comes out really well and strong and has a lovely shimmer to it that makes it look very expensive. The few times I have worn it, it has smudged a little (without using the smudge sponge) but most eyeliner do and as it's a lighter colour it's not as noticeable.
I don't wear this eyeliner too often as I don't feel it goes well with my red hair or when it fades to a gingery colour but I am saving it for when I eventually dye my hair back to dark brown. I would recommend this eyeliner if you want a really good strong metallic coloured eyeliner, although it is pretty expensive so I'm not too sure if I would buy it full price but it was great for a freebee!
Delivers maximum impact, long-lasting definition to eyes, waterproof with intense colour payoff / With a velvety soft texture and handy smudging tool to create a more subtle look if desired, the dual purpose Jemma Kidd Define Stay-Put Eyeliner can be used