I received this eyeliner free with a magazine (I think it was Elle but I can't quite remember) but have seen it on sale for around £12. APPEARANCE The eyeliner itself comes in a simple, soft black pencil form. It feels more like plastic than a pencil liner and so I assumed it was a 'roll up' variety as opposed to a sharpen and go. I was wrong however, and found that you do use a sharpener on this product. The tube features pink lettering, which is a nice girly touch. Unlike Jemma Kidd's collection of make up brushes, the pink and black works well here and is not too over bearing. USES On one end lies the pencil, and on the ...  Read the complete review

I got this free with my Elle magazine last month in the colour 'Copper.' I never expect anything great from free gifts but as it was Elle I thought it would be at least worth a try, I also did a quick search of Jemma Kidd and these eyeliners usually cost about £16 so this improved my look on it. The liner is like most other liners put one end has a spongey bit to create a smudged, smoky effect. The lids either end are both silver so I often open the wrong end. It would be easier if one end was clear like on my benefit one. The other thing that annoys me about this pencil is that it is quite long, too long to fit in my makeup bag so I often forget to use it, ...  Read the complete review