“ Brand: MyFace / Type: Foundation / Suitable for: Face „
One of the worst foundations I have ever used and yet one of the most expensive. I was really disappointed with the texture of the foundation and found that it didn't apply very easily. It claimed to match your skin tone and leave your face one tone and flaw free. It made my skin look pale than it actually was which is not quite the look I was planning to acheive. It made me look quite ill and I was gutted that I'd spent a tenner on this after getting such a good reccomendation by the sales assistant. I only use this product when I run out of my fave rimmel foundation because I feel it would be a waste to just throw it away. I find that I always have to put powder on top though to achieve the look I am after and to give my face a bit more colour.
I would describe myself as being someone with champagne tastes on a lemonade budget! I do like a little luxury in my life (well who doesn't?!) but like everyone else I have bills to pay and can't always justify splashing out on things which aren't really essential - no matter how much I try to kid myself that they are! My favourite foundation is Chanel's Vitalumiere Aqua, which looks great on and suits my skin well, but comes with an eye watering price tag of over £30 a bottle. Given the extortionate price I tend to save it for special occasions only and wear a more reasonably priced foundation for general day to day wear. I did a bit of searching online and found a few people citing the MyMix foundation from MyFace Cosmetics as a good alternative to my Chanel favourite, so thought I would give it a try.
I actually found this product a little difficult to track down. A Google search told me that Boots stock the product, but it does seem to be bigger branches only and I had to try three stores before I managed to find a branch which sold this. You can buy online, but I felt this was a bit risky without going into store and doing a colour match first.
Usually with foundation I just choose the lightest shade, since I am very fair. I was pleasantly surprised to find that MyFace products are split into three categories - fair, medium and medium/dark and there are then three colour options in each category. I really liked this idea and I also liked that information is given to help you identify which shade is best for you. I ended up with Fair 03 and the description of being for fair skin with high degrees of pink and peach tones fit my colouring perfectly.
The packaging is rather plain with a clear, very slim bottle with a screw top lid. I do actually like how slim the bottle is and if I want to take it out and about with me I find it fits perfectly in the mobile phone compartment of my handbag! The main negative of the packaging is that I find that the nozzle of the tube gets quite messy and needs to be wiped clean fairly frequently, as the foundation can dribble out even when the bottle is not squeezed.
Before applying, I cleanse and moisturise my skin to prepare it, and then shake the bottle to make sure the product is fully mixed. You could apply with a brush or a sponge if you want, but I always apply this with my fingers. The first thing I noticed about this product is that it is a thicker consistency than my Chanel favourite, but still on the whole quite light for a liquid foundation. The foundation spreads across the skin very easily, so is really easy to blend and doesn't leave any tide marks on the skin.
The results I get from this foundation are impressive. The colour is great and looks very natural - certainly no hint of orange, which is always something I worry about! In fact it's so natural it just looks like my own skin but better - exactly how a foundation should be in my opinion. The finish is dewy just like my Chanel favourite and it really brightens up my entire face and makes me look healthier and more awake. My skin type is dry and this product suits it perfectly as it doesn't cling to any dry patches and actually I'd say it feels quite moisturising.
One thing I should warn you of, is that the level of coverage is very light. If you have blemishes, scars or other issues you would prefer to hide, then this is probably not the product for you. Whilst it covers some of the redness on my cheeks, it still shows through to some extent. Also, if I have a spot it will show through, as will my dark under eye circles, so I can't throw out the touché éclat just yet!
In terms of wearing this, it feels so light on the skin that I can't tell I'm wearing it, which is great as I don't like heavy make up that I am constantly conscious of. In terms of longevity the foundation seems to stay on all day or until I remove it. It never goes patchy or caked and doesn't seem to rub off when I touch my face.
A 35ml bottle of this foundation costs £12.99 from Boots. Although I acknowledge that it's not the cheapest around, I don't think that's a bad price as it's good quality and it's certainly cheaper than the Chanel one I adore!
On the whole I have been very pleased with the MyMix foundation. It is not an exact duplicate for my Chanel favourite, since it's thicker in consistency, but the finish is still fairly good and not too far off. If you're looking for a light coverage foundation that will even out your skin tone and give you a dewy finish, then I would recommend giving this product a try.
The creative director for Myface cosmetics is make up artist Charlotte Tilbury, whose clients include Kate Moss, Gwyneth Paltrow, Victoria Beckham, Gwen Stefani and Drew Barrymore, among others. The range itself is the brainchild of Gail Federici, who used to run John Frieda's global haircare company.
The range is sold exclusively at Boots locations throughout the UK, at http://www.boots.com and at http://www.myfacecosmetics.com and was launched in October 2008.
I first came across the Myface brand while looking for a new foundation in Boots. What attracted me was the way the make up was split up into categories - fair, medium and medium/dark - with a range of foundation, concealer and lipstick for each.
I find it difficult to get a mid range foundation (I don't want to pay like £30 for the likes of Bobbi Brown's!) for my dark Asian skin as most foundations either look chalky or red on me. I was pleasantly surprised when I tried on the Myface foundations as the tone was nice - there are 3 shades in the medium/dark range and Myface claims that each shade in a category will blend to match you. I found that this was true but that shade 2 looked the most natural ( there are 3 shades, with 1 being the lightest. I tried on all 3 and walked about town like that, then went home and looked in the mirror to examine the results and decide which one looked right).
The foundation is sealed in a plastic cover that is perforated for easy opening. I like my make up to be sealed when I buy it so that I know nobody has used it!
It comes in a flattish, dark beige/light brown plastic 'bottle' that can stand upright. The medium/dark range foundation has a silver lid with 'myface.cosmetics' on it in black. The front tells you the shade and that it is
'professionally mixed and matched by experts according to skin tone, delivers a modern, retouched finish, instant image upgrade'
The back has a sticker on it that tells you it is 35ml, the website address, barcode and ingredients.
I think the packaging is average to be honest - I don't love or hate it. The lid screws off and the foundation is dispensed through a hole in the plastic nozzle. Compared to other foundations I've used, I do like the way this can be dispensed - you can definitely control how much comes out and when it's almost finished, you can get most of the last bit out, so there's not too much waste. It also hasn't ever leaked in my bag. The text on the lid tends to fade after a while and I don't think the packaging looks very imppressive coming out of the makeup bag! The foundation itself has a clean soapy smell - I would imagine this makes it easy to tell when you have had it for too long and it's gone off!
The consistency is quite thin, like that of a watery moisturiser, or maybe a tinted moisturiser.This is not surprising, considering the foundation is water based. This means that it spreads easily. I apply it to the back of my hand then pick it up a little at a time with a foundation brush as a little goes a long way. As I don't have great skin though, I tend to apply 2 layers. Although it gives a sheer, medium coverage, the effect is lovely - it makes you look as if you have smooth, glowing, dewy skin. When wearing this foundation, I often get compliments on how my complexion looks healthy and my skin looks in good condition - and people don't believe I'm wearing foundation! It also feels lightweight and absorbs quite easily, a bit like a tinted moisturiser. I have found that it doesn't crease throughout the day.
One disadvantage when wearing this is that it does rub off e.g if you blow your nose, and can transfer e.g if you have white pillowcases! It does wash off though. This happens slightly less when wearing a powder over it. I think its lasting power is acceptable; if I apply it in the morning before I leave for work, my skin isn't completely bare by the end of the day but at the same time, most of the glowy effect has disappeared - this is much less the case if I use a primer under it and take time to buff powder over it (but I usually don't have time!)
Another is that the bottle has not lasted me that long - maybe 6 months or so - I apply it in the morning almost daily though. Personally, I'm not sure how long foundation should last - as until this year, I have never found a foundation that suits me so haven't ever used one on a regular basis - I usually end up only getting a new one because the old one has gone off. Yes, that's disgusting, I know.
There is also not a perfect shade to suit everyone - my sister is slightly more red toned than me and didn't think any of the shades in the medium dark range looked right (I'll take her word for it - she's very fussy!) but one of the shades in the Maybelline range did. I think that it is down to your own personal opinion, but more shades would be great.
I have found that for heavier coverage, and to make the foundation last for more hours, applying a powder on top works wonders - I use Urban Decay surreal skin mineral foundation, which really complements this.
UPDATE: I still really like this foundation and have repurchased it a few times. I also like myface in general - I have bought from them online (they sometimes have 25% off offers - keep checking!) and found that their customer service was great. I'll probably continue to repurchase this, unless I suddenly get rich and can afford high end makeup :p