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Xfm - London's only alternative? Maybe..
Member Name: kenigma
Date: 13/03/01, updated on 13/03/01 (38 review reads)
Advantages: Different music
Disadvantages: not enough of it
Xfm was once called "London's only Alternative". After spending AGES with temporary radio licenses, they finally built up a strong enough listener base to justify a permanent license. The quality and variety of the music then was INCREDIBLE.
They played everything from Mogwai to Arab Strap, and championed a lot of bands that have now become mainstream. It's not so long ago that many of the people in the top of the indie charts were fledgling indie kids and getting their first and only airplay on Xfm.
Ricky Gervaise of 11 O'clock show fame was a DJ on the old Xfm, and along with the others produced a great mix.
Unfortunately the owners then got an offer they couldn't refuse from Capital FM to buy out Xfm.
For 4 days before the station was transferred, the DJs walked out and Capital was forced to play a tape-loop to fill in.
The quality, range and sheer volume of music deteriorated drastically and Capital managed to lose virtually all the listeners. There were numerous "Save Xfm" gigs around the capital, complaints lodged with the broadcasting authority, and even a brick thrown through Capital's window.
Since then Xfm has gradually been recovering, and there are some specialist music shows which showcase new music and play stuff other than the usual boring old tat that's played to death everywhere.
It's still a shadow of its former self, but with any luck and a lot of pressure, then it will return to its past glory.