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Just Careless
Careless World: Rise Of The Last King - Tyga

Member Name: XICripZ
Product:
Careless World: Rise Of The Last King - Tyga
Date: 05/03/12
Rating:
Advantages: The odd decent tune
Disadvantages: Generally dull
**Background**
After settling in as a member of the highly successful Young Money label, Tyga didn't do much. It wasn't exactly obvious why the LA rapper has settled amongst hitmakers like Lil Wayne, Drake and Nicki Minaj (since his first album - "No Introduction" - was so poor) but they wanted him and soon developed a sound worthy of attention. Towards the end of 2011, it would be clear as his "Rack City" single livened the charts up Stateside and he would soon follow it with his 2012-released second album, "Careless Word: Rise of the Last King".
*Good Points*
Tyga makes an active effort to reinvent himself. For a rapper who gained his name with tunes like "Coconut Juice" and doing work with Patrick Stump, a stripper anthem like "Rack City" shows that he's moved on dramatically from his teenage days and is making moves to stand out, without going so alternative with it. For his efforts, he gets the benefit of some massive collaborations, which Rap fans will find hard to resist listening to. Along the album's 21 tunes, Wale, Nas, Robin Thicke, Busta Rhymes, Big Sean and many more turn out to lend a helping hand. Although they may do nothing but embarrass the basic spitter Tyga is, they give a reason to listen, at the least.
*Bad Points*
Tyga's appears to be in a never-ending battle to create a lane of his own; a war which he consistently loses. At a time when the flood gates have been lifted for emotional rappers who concentrate on relationships (as with his label mate, Drizzy) the Californian ends up producing a load of mushy tunes with no real weight to them. "Do it All" stands out for this reason (or no, doesn't stand out at all) - as he falls down the trap of doing something completely for the girls and undoing all the effort of breaking into all different directions of the Rap game. Similarly, the dry commercially driven "Far Away" single exemplifies that he's more in it for the payout than for creative means.
**Overall**
All in all, "Careless World" isn't particularly the best album but all that can be expected of him. As he's yet to find a signature sound which sets him apart from Young Money's top rappers, he's yet to develop anything truly unique or that gives him the authority to call himself 'the Last King' of anything. Although he's able to wrangle in a host of valuable guest spots on the album, what's found here isn't anything you wouldn't here on a Big Sean album and even then, Big Sean's got far more personality than Tyga ever has.
It's certainly beneficial that he's moved on from the skaterboy image and is taking on a more run-of-the-mill 2012 Rap template as the basis to what he does, but amongst such influential names, he's only able to supply a rehashed version of what Nicki Minaj, Drake or Lil Wayne would on a bad day. "Careless World" isn't filled completely with bad songs, it's just too average to take seriously.
Summary: Tyga's second album
