Newest Review: ... only £8 and this would be a sufficient amount of time to spend there. If you wish to use other forms of transport then there are various... more
Be at the Centre!
Member Name: bkecky
Advantages: Great selection of shops
Disadvantages: Slightly confusing until you get to know it
The Bullring is the UK's largest city centre shopping centre and is located right in the heart of Birmingham. There are over 160 shops over three levels and it is rare that I can't find what I need in there. The best thing about the Bullring is that it is so conveniently located. If you take the train to Birmingham New Street you just take the escalator up to the Pallisades shopping centre and walk through to the Bullring because the two centres are linked by an indoor bridge. It is also easily accessible by foot from all around the city centre.
When the Bullring first came I was not particularly impressed by the way it looked as it is this huge silvery blue blob-like looking thing, covered with silver discs. However I have grown to love it and I have to say that at night it looks pretty impressive! Outside the back entrance towards the direction of Digbeth there are also some nice little water features and steps, which take you down to the market. I often use the Bullring as a throughway even if I am not going shopping as it leads to most places (I'm not quite sure how!).
The shops inside are a bit of a mixture. They range from cheap Sport's World to Karen Millen. For high street fashion it is great with Top Shop, New Look, River Island, Oasis, Warehouse, Mango, Next, Bank, and a few cheaper shops. There is also one of four of the only Selfridges in the country located at one end, which covers a part of every level. On the opposite side there is a Debenhams and this is generally how I navigate myself around. The Bullring has the ground level that you don't need to go outside for but then the second level is split so that you have to walk outside to the doors opposite to visit the other side of the level. The third floor is accessible through two outside doors or you take the appropriate side on the second level to get up by escalator. I have to say this confused me for a while and I still sometimes get confused. I don't know why they did this but it can be highly annoying at times, especially when it's raining.
There are also some food places such as Nando's, Pizza Hut, Cafe Rouge, Del Villagio, Baguette du Monde, Burger King, Costa Coffee and a couple of Starbucks. I like the area between the two parts of the second level because you can sit outside and eat in the summer, although it does get extremely crowded if it's a nice day. Nando's also has a terrace.
The toilets are quite nice for a shopping centre and always seem to be maintained well and reasonably clean most of the time. The lighting is also quite flattering in there!
I would avoid the Christmas Eve and sales rush here and try to go to the late night shopping around these times because it is really an absoloute nightmare to get around sometimes and you end up horribly irritable. Especially when they try to queue control on the escalators and there is a ridiculous queue just to go up or down a level.
Overall I love the Bullring and I think it was one of the best decisions that Birmingham City Council approved. Definitely worth a visit if you are in the area!
Summary: My first stop for shopping in Birmingham