Newest Review: ... lights shining on the jewellery for effect. On the door were two security guards who seemed to remain somewhat straight faced, but clear... more
Tiffany & Co
Member Name: steve4oo
Tiffany & Co
Advantages: Beautiful jewellery
Disadvantages: Quite pricey - but worth it
Tiffany & Co are an American jewellery brand who have now expanded to international levels with boutique stores all over the world. In the UK they are few and far between, with only a handful dotted around the country in relatively expensive areas where 'the money is'. Their jewellery can often be seen on A list celebrities, particularly at events such as the BAFTA awards when they seem to wear it proudly. Their products are premium to say the least, with some of their rings costing over £1 million each, while others are slightly more affordable.
I stumbled across one of their stores in Westfield shopping centre, London. It was located in 'the village', surrounded by other designer shops which seem to be attracting a certain type of person. The store itself was much larger than I had anticipated, with relatively dark decor in terms of the carpet and walls, but lights shining on the jewellery for effect. On the door were two security guards who seemed to remain somewhat straight faced, but clearly doing their job well to protect the contents of the store. The jewellery was presented neatly in separate cabinets in a very organised fashion being grouped together often so it was fairly easy to locate a specific product. The staff were dressed very smartly in suits and they all appeared to be well spoken. When I looked at one of the jewellery cabinets, I was immediately approached by a friendly looking lady who asked me if I needed any help. After having a brief chat, I was surprised at the level of knowledge the lady seemed to have as she didn't even flinch when I quizzed her about some of the history behind the Tiffany & Co branding.
As it happens, she was an excellent sales person and I got sucked in to the whole idea and ended up purchasing a necklace for myself. At £185, it didn't burn a hole in my pocket like the majority of their other jewellery would have done, but it is a classy piece that I thought seemed worth the money and so was easily justifiable. I chose the classic Tiffany & Co heart style that says 'Please return to Tiffany & Co New York'. It is quite a chunky heart and it sits on a sterling silver chain, of which I purposely bought an extended one so it sat lower on my neck line. I didn't feel at all pressured by the staff to purchase anything but in the heat of the moment I felt as though I would have regretted it if I walked away empty handed! The packaging was possibly the best part. I walked away with two separate boxes, one with the chain inside and the other with the pendant. Both came in a classic light blue Tiffany & Co colour with a white bow wrapped around them - even the box looked expensive. Inside the box, I let out a little 'aww' when both the chain and the pendant sat in a little blue pouch with 'Tiffany & Co' printed on the front. I can definitely see why people get addicted to it...
I have had my necklace for a few months now and while I was a little worried at how delicate the sterling chain felt, it has lasted amazingly so far (touch wood) and I am forever getting compliments from friends when I wear it. A couple of times the pendant has looked a little dirty but I found out that it occurs due to perfume and similar products which mark it, but they can easily be removed with some silver cleaner to make it look pristine again! From the moment I stepped into the store it felt fresh and clean, relaxing and enjoyable - something I would definitely recommend to others. While I'm not sure when I'll be taking another trip there, I would without a doubt buy more of their jewellery as long as I can justify the price! I think their products are a lovely thing to own, whatever it might be. I think perhaps I might go for a charm bracelet next... But let's see how it goes ey?
Summary: Premium jewellery