Dixons are.............Good :O WOW (dixons.co.uk)

Member Name: johnnycarrotheid

Product:	dixons.co.uk
Date:	09/06/06 (6046 review reads)
Rating:

Advantages: Sorted into a proper professional Online store

Disadvantages: None....yes i'm as shocked as you

Now a little information that is worth noting before i begin.

Dixons and Currys are the same store's as everyone knows.
However, these two store chains are now totally changing, with Currys becoming the High Street chain, and Dixons being the Online chain.

Now i have always hated buying anything from these chains, they are often far too expensive and customer service both in and out the shop was always atrocious.
Please note, this review tells how their online branch has improved, not their High Street, which is still awful.

I recently bought a new 32" Samsung LCD TV.
Now buying something as expensive as this, i went to see it in the shop. Nearest being Comet.
As usual Comet was disappointing, they had the TV hooked up to a terrible DVD source and the picture looked awful. I was promptly converged on by shop assistants, the first one that got to me started telling me lots about it being good, and other people buying it, without actually mentioning anything about the TV specs. (he didnt have a clue about it)
The in-store price was £1050, same with Currys/Dixons, PC World etc etc etc.

Not put off by idiot sales people, i went on the internet to find out what and where to buy.
The TV i saw, was/is the best for its price and specifications .
I started to look around for a half decent price to buy it at, and kept coming back to Dixons, who had it for £862. (almost £200 cheaper than their, and Currys store, Currys online also £1050)

Dixons.co.uk is being set up as their internet trading arm and is so being built up to try and dominate this market. As everyone knows the only way to do this is with low low prices.
Dixons are managing this.

Dixons always have some sort of specials on, with so much off purchases every month etc. Last month it was £60 off every £600 spent. Not bad considering they already had my item at the same price, or lower than most other shops.

Combined with another discount code, which they hand out to other websites to generate traffic, i got the TV for the princely sum of........ £729
That is £230 off of the shop prices of ALL major High street stores, simply by ordering online.

Ordering online shouldnt be daunting for anyone at all.
If you can save amounts of money like this, then you really need to learn.

Their website is so simple to use only a complete Cumputer-phobe wouldnt be able to.

Ordering from their website is as simple as...

Open their Homepage.
Select the type of electrical from the left hand side menu. (TV, cooker etc)
A search menu opens, so select the manufacturer, TV screen size, then refresh.
Search results open so scroll down to your choice and click on it.
There you have your choice and click buy, which adds it to your basket.
When doing so it will ask for your postcode to ensure stock.

If you want to buy, you NEED an account.
This can be done when ordering, and only takes a few seconds, needing only your basic info, like delivery address, and a username of your choice. It asks for an email address, which is not needed to verify first.

At your order when you are logged in, it asks for Promotional codes.
You simply type these and and click "add".
this takes off the offer amount from the total.
If using the Dixons offer code, and one from an affiliated website, simply enter both. It does allow you to, i did it as have many others without hitches. It only dis-allows two off the same dixons codes and the likes.

From here it just asks your Card Details , payment type , finance options (currently 12 months interest free) which when completed, it asks to verify the order, then sends it for delivery.

Delivery is prompt.

Taking the finance option, they send you the credit agreement to sign. this is posted straight out, so if ordered morning/lunchtime, you sould get it next day. With Business Reply envelope so they get it next day back to them.
Then it goes to the warehouse for delivery, so expect a phonecall with an arrival time.

My own order was delayed slightly, but even so i was impressed by the customer service. (only a couple days)
I was called on my moblie Phone No. which i left them, to be updated on progress as soon as they realised it was delayed.
Delivery can be made 7 days, my delivery day being a sunday, so you shouldnt need a day off work to sit on delivery men. (one of my pet hates)
As well as phone call i was emailed with progress, so i knew every step of the way what was happening. (handy as i like written back-up also, in case of arguments)
This is very good, as i hate having to chase up companies for things, as they usually just brush you off.
Dixons do not do this, and will get in contact should there be problems. Quickly and efficiently dealing with it.

Shopping online as much as i do (which is near everything i buy, as online is far superior pricewise) i am extremely impressed by this customer service from an online retailer.
Most people would be surprised at ANY customer service from an online shop, so this is amazing.

Dixons are really trying to push themselves forward as the face of Online Electrical shopping.
With prices and service like this, i believe their reputation will be turning around.

I know i will be recommending them , and with service like this they should be rewarded with our custom.
They may even change Online Retailing as a whole, and get the others to deal with customers for a change.

Summary: Amazing turnaround for this company