We all like to have white teeth, it is something that we have had drilled into our heads that in order to have white teeth you must brush at least twice a day for the rest of your life! I am quite happy with my oral hygiene, I brush twice daily, see a dentist regularly as well as a hygienist but I think with the daily consumption of coffee (and red wine frequently!) although my teeth are white they are not dazzling white, the type of shade which requires people who directly look at you to wear sunglasses! Therefore, generally the toothpaste I buy is a whitening variety just to keep my teeth as white as possible not to mention look after my gums etc. A few ...  Read the complete review

I had seen the adverts of this and really wanted to try it, but I thought the standard price of £4 for a 75ml tube was a little pricey. So when I spotted it in Tesco on offer at BOGOF, I couldn't refuse - particularly if it did what it said on the box! Max white one aims to make your your teeth one shade whiter in a week. Colgate claim that the toothpaste contains ingredients similar to those used by dentists which safely remove stains and prevent tartar build up. The tube is small but standard with a flip top lid. The 'sensational mint' flavour is quite strong and powerful compared to Colgate's standard spearmint flavour. I really like it because ...  Read the complete review

My teeth aren't particularly discoloured or anything, I don't smoke or drink coffee or tea so they're not stained but they aren't as white as I'd like them to be. I do like to try out different whitening products on the market from time to time and have tried whitening kits and a wide variety of toothpastes and polishes. At the moment I am using Colgate Max White One. I decide to buy this after seeing it advertised on TV about 3 weeks ago. I assumed it was a new product but it's not. The packaging has just been changed and they've been advertising it again. The tub 75ml and is the same shape as pictured, it stands upright but is all red with a white lid which ...  Read the complete review

I started using this around Christmas last year after buying it whilst on offer, I liked the idea that it may whiten my teeth more than the brand I was currently using. It is to be perceived as a bit of a premium product, it comes in a nice, shiny box, the tube is a different shape to that of other toothpaste tubes, however the tube is smaller at 75ml, compared to the usual 100ml tubes. With the premium look and claims, it does of course have a more premium price tag. So as a smoker I am aware that my teeth would be more susceptible to yellowing, this is why I suppose I am interested in whitening products. So does it work? Yes and No - ...  Read the complete review

There is only one way i can describe this product: disappointing. Lets start from the beginning, in terms of value, it lasted me around a month and that was only me using it. I don't know if that is good value or not but I certainly other brands which offer more. The price was quite expensive considering the actual size of the bottle but I figured it offers good benefits so there must be a reason why it is that price. I really like colgate packaging and the bottle was really nice and the lid was very easy to use. The toothpaste was great as a standard toothpaste. The flavour was really minty and left my mouth feeling really fresh and clean ...  Read the complete review