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Bought the Pioneer PDP-LX5090 in December 2008 after many years wanting to upgrade to a plasma from our 28" Bang & Olufsen TV. Managed to get the TV on a special offer that was for one weekend only from an online retailer that was posted all over the net in December and the offer was too good to be missed. Picked up the TV with the PDK-TS33A stand and PDP-S63 undermount speakers for £1795. Today the price is £2249!!! So you can understand why so many, including myself, decided to buy it that weekend. (Please note that when you buy the TV it is supplied as a standalone panel, so undermount or sidemount speakers and pedestal stand or wall mount accessories have to be purchased separately should you require them). So if you know anything about Plasma TVs, then you know that Pioneer stand out head and shoulders above the rest. This is part of Pioneer's ninth-generation (9G) plasma range, and has a true HD resolution of 1920x1080. This is the the last plasma range that will be made by Pioneer themselves as they have agreed an outsourcing deal with Panasonic who will be making future generations of Pioneer plasmas. When I saw this TV in a showroom in town, I was blown away by how much better it was than any other offering from any of the other manufacturers like Panasonic, Sony, Samsung, LG etc. The picture quality is so extraordinary, you really have to see it believe it. The colours are astounding, simply in a different league to other flat screens out there, thanks to Pioneer's KURO technology (KURO is black in Japanese). The blacks on this TV are deeper than on any other TV out there, which means that the TV produces the most vivid & purest colours, and the sharpest of details. In contrast to the blacks the TV also produces the some of the purest whites. Trust me and visit a showroom and compare it to any other TV, and you'll see the difference with your own eyes. Hooked up to Sky HD, watching TV has never been so enjoyable. Even when not using HD the picture quality is superb. Watching programs recently like the BBC's 'Nature's Great Events' was amazing. The TV is beautifully built, and looks the part with its minimalistic high-gloss black bezel which gives it that premium-feel. The recessed hand grips embedded on the back of TV were very useful for lifting the TV when installing it. On installation I thought the TV wasn't working as it wouldn't turn on, but after a quick call to the retailer, I found the master power button on the right bottom rear of the panel!!! Pity the instruction manual doesn't point this out clearly!!! The TV has 3 HDMI inputs, 3 Scarts and all the other inputs and outputs you'd expect from a flat screen TV as well as a USB port that allows the viewing of JPEG photos. There are six picture 'presets' which you can manually adjust as wll as a host of other settings that you may wish to tinker with to obtain optimum picture quality. The remote control is also well made with a great layout, a good weight in the hand, and a nice brushed black metallic finish. All in all, this TV is just a pleasure to own. If you want the best Flat Screen TV out there, look nowhere else than the 9th Gen Pioneer Kuro plasmas. No other flat panels out there can come close to the image quality provided by these plasmas. It might be more expensive than other models, but if you are looking for a plasma of 50" or more, save up and just pay the extra, because it is worth it. You'll end up thinking you've got a bargain!!