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** I love the bunny! **
Everybody knows the bunny from television promoting the Duracell batteries! They bunny keeps on going while the other ones would give up. I always thought it was a funny commercial and they actually worked because I bought always the Duracell batteries because I thought they were better.
I use the batteries for our remotes and portable radio but also for a few other devices. It's certainly handy to have a few laying around in the house. You can get 8 batteries for the price of around 4 pounds. Certainly not the cheapest batteries that you can get but I think they are worth it. The reason why I buy Duracell is because I trust the brand and they last longer comparing to other batteries, at least that's the feeling I have with them. I also know that they are made of good quality and wont leak or anything. These batteries are designed for heavy use.
The batteries come in a normal standard battery shape which means they will fit in all your devices and charges. The battery looks good in black and gold like colour. The Duracell is one of the most famous battery brands out there and they exist since 1930. It is truly a market leader and that's why I trust them. They never failed me so far and they last long enough. The ones in our remote is still going strong after half an year. So in the end the batteries are worth the 4 pounds.
Batteries. Yes, I said batteries. Not the most exciting or beautiful of products, perhaps, but in the electronics-heavy world in which we live nowadays, something which we'd very soon notice if they weren't around. And of all their many shapes none is more familiar and more central to my everyday life than the humble AA cell. This is not the place for a 4,000-word ramble about the last few centuries of battery history, and I make no apology for this review being a little shorter than some I've come up with, but AAs themselves are compact and well-formed, so with luck this review may be too!
Duracell is probably the single most famous brand of them all - these days, at least; Ever Ready might have been a few decades ago, but these days that company is no more than a subsidiary of Energizer. Duracell, however, marches on, and these MN 1500 cells are probably what most people think of when they conjure up the mental image of a straightforward alkaline battery. As they have been for as long as I can remember, their design is simple yet instantly recognisable with its black base and copper-coloured top, set off nicely enough by the maker's name in white.
Mind you, just because a product is a market leader doesn't always mean that it is deserving of that position, so the only thing to do was to put my newly acquired Duracells to the test. Digital cameras are among the most power-hungry of all small electronics, thanks largely to the amount of juice needed for their LCD screens. I'd usually strongly advise using NiMH rechargeables in AA-powered cameras, but that would rather defeat the point of this review, and so my trusty Canon A710 (powered by a pair of AAs) became the testbed for a three-way shoot-out. The headline bout was Duracell versus Energizer, of course, but also the Kodak alkalines sold in packets of six in Poundland.
Having waited a while for a half-decent day (this August has not been kind to any reviews requiring outdoors use!) I snapped away at anything and everything, using the zoom and the flash as much as I could - considerably more than I normally would, to be honest - to see how long the batteries would last. It wasn't an absolutely scientific test in controlled laboratory conditions, but the results were interesting nevertheless. The Energizer and Duracell batteries were nearly neck-and-neck, and although the Duracells did have a very slight advantage (5%-ish) I wouldn't bet my life on their maintaining that if I had done 100 such tests. The Kodaks had only about two-thirds the life of the other two, but of course have a very considerable price advantage.
In lower-drain devices such as radios or clocks, a single Duracell battery is likely to last absolutely ages. Perhaps not *quite* as long as the March 2016 use-by date printed both on the cardboard pack (nice to see a bit less shrink-wrapped plastic being used, incidentally) and on each individual cell, but I expect by then we'll all be creating our own electricity from cosmic rays or something in our garden sheds. In short: at about £3 for a pack of four, these MN 1500s are not the most economical choice of alkaline battery - I really do like those Kodaks - but they're very reliable and solid, and will certainly do a good job. And they have a pink bunny on the packet, so what more do you want?
[NB: I've rated "Picture Quality" as 3/5, but it's an entirely inappropriate sub-rating for batteries, so please just ignore it!]
Duracell MN 1500 batteries, is the bunny really better?
Duracell is a known brand when It comes to batteries and I have to say I trust them as a brand. I have been using batteries from them for quiet a while now and that's not that weird since the brand exist since 1930. It's an American brand but now known all over the world.
Who doesn't need batteries in their life? Maybe it's for the remote of the television, digital camera or some toy, but we all need them for something. I have like 20 lying around in the house but of course I can never find one if I need one! Most of them are non rechargeable ones but I also got a few that are rechargeable. I have Duracell MN 1500 batteries and are they really better?
I love the commercials with the bunny being all active and last longer than the bunny's with a normal battery. Sometimes a commercial can really convince you to buy a brand and I was easily convinced. Since them I'm loyal but sometimes I do buy the cheaper brand ones, since you can get them for one pound.
Do the Duracell batteries last longer? I'm doubtful and I suppose it's hard to tell. I do trust them more especially with a digital camera. I think in the end they are more powerful and they are reiable. You know they will work and last for a normal amount of time and don't 'break' down. They are of good quality so the chance they will leak is very small. Also Duracell uses HPC that means High Performance Cathode which should make them better.
I read that they last for seven years and in those seven years they will hold there strength. That's quiet a long time but suppose I got them in my flashlight and that's something I hardly use so it will be good that in case of a emergency in a few years that the flashlight will actually work!
You can get the Duracell batteries for around 8 pounds and then you get 12 batteries which I found a good price. Maybe not the cheapest ones but certainly a brand I trust!
Batteries are one of those items that as a parent, are a godsend - god help you if on Christmas day you don't have an array of batteries at home in different sizes waiting to be fitted into the toys and presents which require them and which nearly always say 'batteries not included'.
The Duracell MN 1500 batteries look like pretty much all other kinds, being small and cylindrical in shape. The Duracell colours are pretty distinctive and they are easy to spot on the shelf due to there copper and black colouring.
I bought a pack of these AA size batteries for £1.50 for a pack of 4 from a local hardware store when I did not have enough rechargeables left to make one of my son's toys work. I normally try to use rechargeables all the time, as in the long run I think they work out at much better value, but as I said, at the time I was stuck and so purchased these.
Now, I have seen various real life tests on batteries (thank you The Gadget Show!) to see which ones lasted the longest, but to be honest I completely forgot which ones were the winners when I bought these. I do seem to remember Duracell being relatively long lasting though, and the advertisements featuring the Duracell Bunny did spring to mind when I bought them.
I needed 2 of the AA batteries for my son's toy, a robot which does everything from dancing to playing with a ball, and they fitted in easily.
My son played with the robot - which I know from experience using rechargables takes a LOT of energy - on and off for nearly a month before I noticed a drop in the reaction speed of the toy and not long after they batteries died completely.
Considering the amount of battery life the toy consumes, I didn't think this was bad at all - my rechargables don't last that long, but obviously I can charge them whenever I like.
Although these were good performing and long lasting batteries, for me I have not been converted from using rechargables - considering the amount of batteries I'd go through if I DIDN'T use them, I'd be silly to go back to disposable ones like this, which are also worse for the environment unless you have a good local battery recycler.
It's about the pink rabbit for me definitely! That's what brought me to first purchase this batteries many years ago, and if I remember correctly it was for my toy car. They were more expensive then most but the bunny on the commercial was really persuasive. I expected a lot from them and they delivered.
As the bunny on the commercial outruns all the other bunnies this batteries have beaten all the batteries I have previously used for my toy car. It was driving up and down the street for the whole afternoon (mind it was a big car and this was like 15 years ago) I was loyal to this brand and if on an odd occasion I bought different batteries they always failed compared to Duracell.
I remember how excited I was when Duracel introduced that meter-thingy on the batteries which showed how full or empty the battery was simply with you holding it correctly. I probably don't need to mention that I was checking the battery every 5 minutes. I think that this move from Duracel was brilliant, the batteries now not only were they useful, they were also well interesting, and where there is interest there is education. I learned some basic chemistry thanks to Duracel because before this meter the battery was taken for granted, it was full when you bought it, the toy did what it had to do and when it was empty, well it was empty. But when they introduced this the questions began to pop; why this, why that? I can't imagine what more would you wan't from the battery.
I was using them for long, long time and the only thing that stopped me using them was environment awareness about 6 months ago (rather late) so I switched to rechargeable batteries and the shop that we frequently visit only had VARTA charger at the time and it included the batteries in the quantity I needed them (I don't need 16 for the toy car any more heh), but have seen that there are Duracell rechargeable batteries available so I will be getting them ASAP!
I still purchase the regular ones on the odd occasion when there is dire need and still only experience high quality with them - not to mention that I do not remember when exactly (and we can speak in years here) I switched the battery in my remote control in my student's apparent (heavy use).
As far as the batteries go, I can say that the commercial is not overblown on these ones, they probably really are the best ones available. Certainly recommend especially if you need them for devices like cameras, radios, CD-players.
DURACELL - BATTERY
Product: MN 1500 - Double A
Definition of a battery: - A component of any size that is used to produce electricity from a chemical reaction. The three required elements are: <1> an 'anode;' for the negative station: <2> a 'cathode;' which is the positive station: <3> an 'electrolyte;' this is the plate separating them both.
Known as the battery with the 'copper-top;' Duracell, has an amiable identity the Western civilisation certainly have taken to their bosoms. I'm one that does opt for the copper-head, even though usually I sway to other preferences while shopping for talent. Duracell batteries are hardly attractive house-hold goods, for a start like all batteries they tend to be tubular, around two inches long, with a silver squared-off tag, the only indication shown of what way round it should be. You can imagine the confusion when trying to operate it for the first time. As batteries go Duracell *are* blessed at having striking colours for their branding. All you require is a 'black stripe with a smaller copper stripe at the top,' and you've recognised the corporate branding. No words to complex the colour identity, most of us would know its brand without the text. This is a clever ploy, from marketers who understand object entities and the human psyche.
The 'AA' size is catered for the house-hold good arena. Such as; fire alarms, security, hand-held devices, smoke detectors, the infrequently used foot massager, and the couch potato favourite, the set-box remote. The 'children's toy market' that requires the tubular power is the main source of revenue, hence, the 'frequency of use.' Unlike a 'smoke alarm' which gets a random amount of usage, usually while being tested sporadically. The 'children toy market,' makes up a huge ratio of what Duracell deems as 'net profit.' Double 'A' MN1500, known as the pencil pack, sits behind the triple 'A' brand, commercially as well as usage. For easy handling I prefer the 'AA' because they're friendlier to adult hands due to their manageable width while being slotted into their specific components.
I do question the *actual* amount of power that is locked in the Duracell 'AA;' battery. Obviously, Duracell's means of technology is far more superior to the first ever invention in 1800 by Volta, and also to 'mercury based technology.' The 'Alkaline' battery power that Duracell have engineered and marketed as the ultimate power cell, is in my view blatant hype. With the powers of the solar cell and the USB power storages, the only way Duracell could provoke a longevity of more than five years is to re-develop other resourceful energies; for example, alternative energies. This is due to the fact 'Alkaline technologies' was first introduced by Samuel Rubin, during the early nineteen twenties. This was when the scientists imaginations were amass with 'astronomy' and walking 'metal mickeys' a fad of the roaring twenties, that inspired remarkable visions of what the future may hold. Samuel Ruben cultivated this pattern of thinking.
'Inhuman advances must be stopped, at all costs!'
--- --- --- ---
The battery in the media transformed progressive ideologies in 'domestic space exploration' and robotics. The 1927 film 'Metropolis' by Lawrence Bird, threw caution to the wind and he duly expanded his voyeur mind beyond conventional thinking. The associate inventor of Duracell Ruben, unlocked the vision of the 'battery future.' They're powers were seen as endless, as more exploration into the capsule would inevitably take the human progression into a plethora of environments. - As the analogy sped like a snowball down-hill, critics spurned the concept of humanoids, and saw the vision of the *battery* as an oppressive human lifestyle negative. Walter Benjamin and his followers wrote very negatively about the emerging battery technology and thwarted its development. "Inhuman advances must be stopped, at all costs!" - Instead 'Metropolis' did not enhance capsule technology, but instilled another avenue in film 'horror;' all thanks to the Ruben and Mallory, the inventors of Duracell.
Duracell was a research factory headed by Mallory; and during the post-war period, the true mark of commercialisation came with house-hold favourite the transmitter radio, by that time miniature devices had taken place and modified to particular market-places. Different capsules were sized up determining the device, and usage. Being a market leader in alternative energies, Duracell (the brand we know) had to be consumer friendly, so the long name of 'Mallory Alkaline Manganese Batteries' was scrapped; this all took place in a New York hotel room. This is how 'Duracell' was born in 1974. The re-branding came from a major brain-storm encasing the concept of battery plants in the early 1960's.
'Bringing to life banal objects'
--- --- --- ---
Duracell's famous rabbit 'toy,' derived by a tv campaign that was endorsed by Philip Mallory himself just before his death at 90 years of age. To this day the bunny has it's own identity, as the 'Duracell Bunny.' Originally, the view was that the voyeur may feel that Duracell may only apply to battery operated devices for children, but as the campaign was wholly directed to children and bought by adults, the Duracell brand only excelled its market. Other brands have tried to unlock the battery cell market also, but alas have not captured the imagination and the consumer psyche like how that 'Duracell Bunny' has done over the years.
From the early days of mass production of battery capsules, to miniaturisation, and now the tubular pencil cell that neatly slots into house-hold devices. Duracell's innovation concepts; have inspired American artist Jeff Koons (1955 - ) in re-producing the 'huge pink rabbit' as a work of art. Koon's artistic platform derived by Duracell's understanding of mass production, and bringing to life banal objects, via size, and changing their environments. Andy Warhol simulated 'factory manufactured works' of art in a similar fashion, emulating Duracell's on and on....TV campaigns.
'All is required, is a copper coloured cape to mop up BP's oil slick!'
--- --- --- ---
Whether you as a consumer are duped into the Duracell reliable history or it is that loveable bunny, it doesn't matter. Duracell has the power to keep some of there secrets away from their competitors. A Duracell product appears to last longer than any other brands, hence the adverts. But is it because, we as consumers from an early age, have bought into the product by clever TV ads? - I'm not sure if it is the power of the media, or the power of the 'Double A' Alkaline battery, which gives the impression it is in fact better than all their competitors. The odd matter is I've not tried any other brands of battery to check its durability performance. Unlike many stead-fast brands that seem to fall into controversial practices over time. Duracell appears to be 'super-human.' All it needs is a copper coloured cape for Duracell to save the world from device performance mediocrities.
*Recommended retailer* - Wilkinsons: They have a sale on with the 'Double A' - Duracell brand for 1.50 GBP - 4 per pack.
We salute you both:
Samuel Ruben (1900-1988) Philip Roger Mallory (1885-1975)
TODAY'S LECTURE IS ON... Batteries - let's start with a fact of the day
Most children are taught that Alassandro Volta invented the battery in 1800 - but is this really the case? Another school of thought suggests that actually, the battery may have been created a whopping two thousand years before Volta was even conceived. During a railway construction in 1936, archeologist Wilhelm Konig unearthed a small jar in a cave just outside Bagdad. The jar was lined with copper and featured an iron rod protruding from its top. By filling the jar with vinegar, scientists discovered its ability to produce a couple of volts of electricity - a power-giving ancient artifact which baffled those who found it. So what, you may ask, would this ancient battery have been used for? - well, scientists claim it may have provided a way to electroplate items, and thus layer one metal on top of another. Yes, Volta may indeed have invented the modern day version of the battery - but this ancient artifact is arguably the original. Even Volta's first battery was a long way from the small and compact design that we use today - it took the form of a rather dangerous and large contraption filled with sulphuric acid and salt water - not really something you would want (or would even fit) inside your TV remote!
Nowadays, the world's most popular brand of battery is undoubtedly Duracell - a company who themselves have a rich and interesting past. History dictates that Duracell was formed after a meeting between two men in the early 1920's - namely Samuel Ruben and Philip Rogers Mallory. Ruben was responsible for developing the mercury cell, whereas Rogers Mallory was adept in creating tungsten filament wire (obviously a match made in heaven!). The Duracell brand was first introduced in 1964, and since that time, the company has introduced a range of innovative ideas and successfully forwarded battery technology.
BATTERIES & THE ENVIROMENT - A social responsibility
As I'm a gadget fan, I personally go through batteries at a rate of knots - as I look around the room, I see a whole range of items which require power in the form of AA cells. For this reason, I always try to use rechargeable batteries, which, from an ecological perspective, are much better for the environment. In fact, the NiMH (nickel metal hydroxide) variety of rechargeables will actually last a lot longer in your high-drain digital devices than the Duracell alkalines which I am reviewing today. A shocking statistic from a couple of years back shows that the UK disposes of roughly 30,000 tonnes of batteries per year - most of which end up on landfill sites. The majority of batteries contain heavy metals which leak into the ground and eventually pollute the water system - aquatic life and battery juice don't mix particularly well. Thankfully, mercury is no longer used in battery production, which is definitely something that we should be thankful for. Even though many larger shops have a battery recycling point, the actual percentage of batteries that get returned is rather low - we must do better! Duracell's own environmental policy is pretty impressive however, and the company has been at the forefront of removing dodgy substances from their alkaline batteries. Similarly, the company uses biodegradable and renewable packaging materials, with 85% of their alkaline batteries using 100% recycled cardboard. That said, the company is currently owned by Procter & Gamble, who themselves are never far from controversy.
THE DURACELL AA ALKALINE - Description & Appearance + Other Options
Duracell manufacture a number of different batteries, each one aimed at powering a particular category of device - this short section takes a look at the non-rechargeable models available, and describes their usage.
Firstly, Duracell's 'PowerPix' are special devised for digital camera use and are supposed to provide extended shooting for those who demand a large number of snaps before your camera gives up the ghost. It's a battery that I personally haven't used, and therefore can't comment on its effectiveness. Secondly, the Duracell 'Ultra' (used to be called 'Ultra M3') is designed for all-round use, suitable for both low and high-drain devices. This battery features a battery-check feature to determine how much 'juice' is left in each one. I've used Duracell Ultras on a number of occasions, and find them to be long-lasting and impressive. Finally, there's the Duracell Standard / Duracell Plus type (MN 1500) which have now merged into one variety. These are the standard alkaline cells (which I am reviewing today) that are for everyday use in devices which don't require extreme power. The batteries are rated as 1.5 volts, and are of the classic Duracell look, featuring a black body with a copper coloured top. The design itself is undoubtedly iconic and hasn't changed a great deal over the last thirty years. That said, nowadays, the bottom of each Duracell battery is colour coded, so you know which is the correct size for your needs. AAA is green, AA is yellow, C is red, D is purple, and the square 9V variety is blue. In terms of their batteries life-span, Duracell have what's known as a 'freshness guarantee', which lasts for seven years and guarantees performance during that time.
Unlike some other brands of battery, the package is really easy to open - one quick tear (that's 'tear' as in 'ripping, rather than 'tear' as in crying) and you're done. Nowadays there is no plastic wrap to get through - just cardboard. This is particularly pleasing, as there's nothing worse than the frustration that builds up from struggling to open something!
PRICE & AVAILABILITY - Buy your batteries here
Duracell batteries are without doubt one of the easiest products to get hold of, seemingly available in every supermarket, newsagent, pound-shop, garage, toyshop, and chemist throughout the country. Of course, the aforementioned shops also sell batteries from other brands which can usually be picked up for a lower price. In the past, Duracell were traditionally the most expensive battery brand, yet I have noticed the differential between themselves and other makes has narrowed in recent years. At present, the cheapest place to buy your Duracell Alkaline AA's is online, with a twenty pack currently costing £7.59 on amazon.co.uk (equating to 38p per battery). Personally, I think that this is a highly competitive price and extremely good value for money. Unfortunately the supermarkets aren't quite as cheap, with Tesco's twenty-four pack currently costing £13.99 (58.3p per battery). Nevertheless, this still represents a decent option for those who plan to use a lot of batteries, and like me, have many devices to power.
THE TEST - Duracell vs Energizer in high-drain use: which is best?
A perfect test for Duracell's Alkaline AA batteries cropped up last week at the Isle of Wight Festival. The pocket Canon camera that I use for gigs and festivals is particularly battery hungry, and as I had forgotten to charge up my rechargeables, I had no option but to use the disposable variety. I purchased both a four pack of Duracell alkalines, and also a four pack of Energizer alkalines, and was interested to see which ones would last the longest. For the record, both batteries are 1.5V, although the Energizers were 50p cheaper. On the Saturday I used the Duracell brand, whilst the Sunday was reserved for Energizer - so which ones were able to take the most shots? Well, the Duracells managed two-hundred-and-twenty, whilst the Energizer took two-hundred-and-forty (all shots were taken without flash). Of course, my test wasn't especially scientific, and a difference in temperature, and / or a number of other factors may have been the actual reason for the result - however, I did expect the Duracells to be the outright winners. To be honest, both batteries took a respectable amount of photos, although the figures do look a little modest when I mention the fact that my regular NiMH rechargables are usually able to take around twice that amount. When it comes to low-drain devices, Duracell alkalines are all you'll ever need. My point is illustrated precisely when I say that I've used the same set of Duracell batteries in my television remote control since I bought the TV three years ago - and that's particularly impressive.
FINAL WORD - A battery to buy, or one to avoid?
So, what's the final verdict on these black-and-copper classics? Well, at the end of the day I would always recommend Duracell - their products represent solid quality, even if they are more expensive than the rival brands. However, Duracell's standard alkaline batteries really aren't for me - yes, they're excellent in low-drain devices such as television remote controls and children's toys, yet for digital camera use they don't quite cut the mustard. At the end of the day it all depends on what you're intending to use them for, and if you're someone who likes to take a number of photos, I would recommend the excellent Duracell Ultras (that's if you plain refuse to use a rechargeable brand). If you requirements stretch only as far as powering the old TV dobber, then these bad-boys are perfectly acceptable. Finally, I can't write a Duracell review without mentioning the Duracell Bunny - the little pink bugger has been doing the rounds for over thirty years, and shows no sign of retiring.
ADDITIONAL INFO - Website
For more information about the entire range of Duracell batteries, take a look at www.duracell.com/uk where you'll find a wealth of information relating to the brand and its products. The site features Duracell's current promotions, and its environmental policy in full - there's even a complete list of TV adverts in which the Duracell Bunny has starred - although that's not something i'm particularly interested in... honest!
I have always trusted Duracell MN 1500 Battery for my devices. My flashlights throw lights for months, my shaver performs good, my remote controls function for a year or two, my wall clock never tells a wrong time so I can never be late for work, my 2-year-old son's remote controlled toys work great, and more devices at home that do their functions continuously because of Duracell MN1500 Battery.
These alkaline batteries have helped me save money by not replacing my devices' batteries often because They have longer-lasting performance than that of other brands. I never have even a single complaint on the quality and performance of Duracell MN1500 Battery.
I used other brands of alkaline batteries before but they did not match the quality and durability of Duracell MN1500 Battery. I will not even try to purchase other brands of batteries anymore because I have tested the performance and durability of these batteries. They have done really good for me. The high-performance quality of Duracell MN1500 Battery makes me feel confident that my devices will work longer.