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Newest Review: ... - whether its about chocolate or business or industry. So what will you know when you've finished reading this book? You'll ... more |
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Read Reviews for The Emperors of Chocolate - Jo...

by - written on 26/04/06 (Very useful, 107 readings)
Rating:
This is the true story - to the best of Ms. Brenner's ability - of the wars between America's two chocolate barons: Hershey's and Mars. A friend gave me this book to read since she knows of my deep devotion to chocolate (I would happily become DooYoo's guide on Chocolate if they ever realize that this deserves a separate category all to itself). She was reading it because of the marketing and business information which it contained. When she handed it to me and said "you really must read this", my immediate reply was "thanks, I will - but understand, I don't usually read non-fiction". In truth, I didn't actually expect myself to get through ... Read the complete review
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