Newest Review: ... and toffee pieces, but it was too sickly and heavy - not what I've come to expect from a Krispy Kreme so not for me! They do seem ... more
The Krispy Kreme of the crop!
Member Name: thehonesttruth
Advantages: Wonderful selection of flavours
Disadvantages: A bit pricey
I visit Birmingham a few times a year, as I have friends there, and it is also home to an excellent Chinese supermarket where I order bulk cooking ingredients . One place I always stop off whilst I'm there is Krispy Kreme, located in the Selfridges store in Birmingham's Bullring shopping centre.
Essentially, it's a donut shop. It does sell coffee too, though I've never personally had one . The range of donuts is impressive though - they have simple gazed ring donuts, and some filled donuts - these aren't the boring jam filled ones you'd by in the supermarket though, but rather more exotic varieties.
I usually tend to buy the 'Assorted Dozen' package - 12 different donuts for £9.50 or thereabouts. Yup, that is pretty pricey, but you do get a good mixed selection in your box, and its a nice thing to share with friends.
The donuts are baked fresh every day, which is good as I have to travel back with them on the train. I find that not only will they stay fresh until I get home, but that they will actually last two or three days before they begin to go hard and stale.
I've always found the donuts themselves to be soft and fluffy, with just a subtle sweet sugary flavour. It is however, the filling that makes the donut, and my personal favourite has to be the Strawberry and Cream variety - a nice squidgy donut, generously filled with fruity strawberry jam and luxuriously thick cream, and decorated with an icing glaze, shortcake crumbs, white chocolate curls, and freeze dried strawberry pieces. It's wonderful, but it does have to be said that it is very rich and sickly, and I certainly could not eat more than one in a sitting. Probably a good thing, given that these are fried donuts and liable at times to be fairly greasy.
I also very much like the Cookies and Cream ring donut - a ring of chocolate cake, decorated with a thick buttercream style icing and topped with crumbled pieces of chocolate cookie.
For those that like something a little less rich, there are some simple glazed ring donuts, or some chocolate iced ones in the box. They are all substantially larger in size than those you would by in the supermarket, but very tasty.
There is a small sitting in area at the Birmingham branch, but really unless you're on a major spree at Selfridges, it's just easier to buy to take away, as it does get pretty crowded. There is also sometimes a large queue, but the staff always seem friendly and quite chirpy.
Overall, I think Krispy Kreme is well worth a visit if you happen to be in the area anyway. I think the 'dozens' make wonderful gifts for friends, or excellent contributions to a party, though I wouldn't recommend them unless you have a good few people to share them with, as the donuts are so sweet that most people would struggle to eat more than one. I also have to commend Krispy Kreme on the fact that the dozens are well packaged, which makes them easy to carry around without them getting squished. They are a little expensive though, for which I will be deducting one star!
Summary: Lovely, if overpriced