When a friend of ours got his first job as an engineer in a renowned German firm with contacts abroad, he realised that he needed a new outfit. Trainers, jeans, t-shirt and pullover were confined to his spare time from then on. He lived in a small town about half an hour away from Stuttgart in the south of Germany. He could have found something there or gone to Stuttgart, the big city with lots of department stores. Yet, he went to Metzingen, an even smaller town, also near Stuttgart but in a different direction and bought two outfits for the price of one. Later, when people asked him what kind of job he had in his firm, he only opened his jacket and pointed to the brand  Read the complete review