“ Type: Cereal Bars „
This was £1.99 for 5 x 30g bars, with 89 calories per bar, with 0.1g of fat, and trace amount of saturated fats.
When I opened the box, it looked half empty!! These bars are very small, but they are really flavourful. They are soft, and have an extremely fruity flavour. I have tasted the own brand version of these, and they are half the price but nowhere near as good. It is definitely worth paying more because the flavour of these is so much better. It tastes like real fruit, rather than a fruit flavoured snack. I would definitely buy these for my daughter.
Now it is fair to say that I am not the healthiest of eaters, sure I enjoy an occasional salad and I also consume my fair share of fruit and vegetables, but Ive never considered taking vitamin supplements or going for health bars in any way. For me, if a food product comes in a bar it should be coated in chocolate and have a calorie count approaching four figures, so I was somewhat taken aback when I received a free Jordans All Fruit Bar through the post last week. What was I to do? Maybe I could dip it in chocolate to increase the calories or maybe crumbling it onto some full fat ice cream would make it unhealthy enough for my palette. No, Its only fair that if Jordan have taken the time and trouble to send me a free sample I should consume it in its unadulterated state, which is why I find myself writing this review while chewing the fruity treat.
The bar is fairly small in size, measuring around 2 x 5 inches and not much thicker than a pound coin. The All fruit Bar I have is apple and passion fruit flavour but there is an apple and strawberry variety for those who would prefer it. Packaging is kept fairly plain and simple with the predominantly purple foil wrapper simply stating All Fruit Bar in a fancy italic font. As is common with most food packaging the back of the wrapper is given over to Ingredient, Nutritional and Consumer details. The 30g bar contains just 88 calories and has no added sugar; in fact the only unnatural ingredient is pectin with the predominant constituent being apple in both puree and juice form. Fat, salt and protein are virtually non existent with each listed as only a trace content. Another plus point is that this bar can count as one of the five pieces of fruit and vegetables everyone should consume each and every day. Finally, the All Fruit Bar is gluten and dairy free although it may well contain traces of nuts and seeds, sufferers of such allergies should therefore stay well clear.
Opening the wrapper releases a strange odour with candied fruit and cut grass the overriding smells that assault the nostrils. The look of the bar does nothing to get my mouth watering, the bar is brownie orange in colour and I can only describe it as looking like a mass collection of ear wax pressed together into a bar shape, gosh I can hardly wait to taste it. The bar is flexible to the touch and is sticky to the feel, reinforcing my ear wax analogy.
Much as Id like to sit and stare at the bar the time has come for the fabled taste test. The bar is easy to bite and when chewed releases a pleasant enough fruity taste with just a hint of mustiness. The texture is less pleasing with lumps of gelatinous fruit getting stuck to the teeth and gums and to my mind the bar would be far better if the ingredients were pulped some more. I elect to suck the second bite and this really enhances the fruitiness, the only trouble with this is that when the fruity flavour has dissipated I am left with a lump of tasteless brown gunk to swallow. As far as aftertaste is concerned the dried fruit flavour lingers on the palette with an underlying hint of what can only be described as mushrooms. I am guessing that the apple and strawberry variety would have a slightly less earthy taste to it, and I do wonder as to the wisdom of using passion fruit in this bar when a more subtle fruit such as pineapple or mango would probably produce a far more palatable treat.
Much as I wanted to enjoy my free All Fruit Bar I simply could not get over the appearance and texture of the bar. However I do think that parents who are worried about their childrens sugar intake and lack of fruit could use them as the bar shape makes it seem like a treat and they do count as a portion of fruit and veg. At £1.33 for a five pack Ill stick to fresh apples, (around seven or eight for the same price), at least they dont look like compressed ear wax, and any bars I consume in future will be of the chocolate variety. Two stars out of five.
W Jordan Ltd
All Fruit Bars are made from 100% real fruit with no added sugar. As such, they count as one portion of fruit in line with the Governments five-a-day standards.