united biscuits manufacture mccoys and every few months they decide to add some new flavours to their already very popular line...
Most recently they have launched Chicken Curry, Southern Fried Chicken Wings and Sweet and Sour Ribs flavours, as part of their new take away range of crisps.
Apparently their target market for the new £2 million TV ad campaign is predominantly men! and theyre being branded "man crisps"...this made me laug because I am just after thoroughly enjoying a bag of the chicken curry flavoured crisps as an afternoon snack!
I bought a 50 gram bag from a local newsagents for 45p.
The first thing I noticed is that they have given the packaging a bit of a revamp, which is probably what drew my attention to them in the first place...Good work!
The usual mccoys logo is situated further up the bag now and it is surrounded by a black background with the words "new", "limited edition" and "take away" in bright neon signs.
Towards the bottom of the bag is a mustard colour with indian style script in red stating "chicken curry" and there is what appears to be a black silhouette of the Taj Mahal.
When I opened the bag it looked as though there were more crisps in it that normal, maybe this is also part of remarketing them as a "mans crisp"!?
The crisps tasted really good, nice and crunchy, as expected from McCoys! I really enjoyed them and there was just enough.
Strange how they are not gluten free...however they are suitable for vegetarians! Makes you wonder where the chicken flavouring comes from! But despite all this the flavour was delicious. Although I have to admit...they tasted more like chicken and less like curry, but I like my curries SPICY and I'm always disappointed by things being far too mild.
I would recommend these...but being a mere woman...what would I know?! I hear McCoys marketing geniuses cry! So I let my manly male flatmate try one, just one...to see what he thought!
And you will be pleased to know that he also can vouch for them!The crisps are delicious but seriously McCoys...loose the silly ad campaign...its been done before y'know "Yorkie...it's not for girls" etc etc
Just let the crisps speak for themselves!