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I like crisps a lot. There I have said it. I like all different kinds of crisps, cheap own brand ones, expensive more luxury end of the market ones and all of the brands that fall in between. I am not loyal to any particular flavour and am keen to try any new ones to the market. Having said that I don't buy crisps that often (probably because I know they wouldn't last very long in the house before I ate them all!) and for some reason so far the Seabrook range of crisps have managed to evade me, until now...
When I spotted a 6 pack of these delicious sounding crisps in Asda the other day I made sure that I shoved some in my trolley immediately. I was aware of the brand, having heard good things about them from a friend, but had never experienced them for myself - I don't usually shop in Asda so perhaps this was why? Anyway, remembering these positive comments I was keen to try them and the Canadian Ham flavour which I selected sounded especially appealing.
Each individual pack in my multipack claims that it is a "New Pack. Same Great Taste", but it does not explain this and because I have never purchased these before and am still in the dark. I assume that perhaps the recipe has stayed the same, but the packaging has changed somehow? Anyway each pack is a standard shape and size (25g) and filled nicely with crisps with some expected air at the top of the pack. The packet, which was easy enough to open, is not dissimilar to other crisps out there on the market with the inside being a shiny silver foil type which helps to keep the crisps as fresh as possible. The packet tells me that the crisps are made by Seabrook, who have been trading since 1945 and that they are "Lovingly Made in Yorkshire", clearly something that this company is very proud of. There is a salmon pink picture of a potato farmer driving his tractor and trailer in the fields and underneath this is a photo showing 3 of the crinkle cut crisps that you can expect to find nestled inside the pack.
On opening the pack you are met with a pleasant sight - lots of irregular shaped, lightly golden crisps with a nice crinkle cut running across the surface of the crisps. The crinkle cut is a nice crinkle unlike some others on the market currently, which are a bit too severe and actually hurt a bit to bit into! The gentle aroma of ham hits your nose when the packet is opened and this is tantalising, but it isn't overpowering. The crisps are quite thin cut and you can see brown potato peel on the edges of some of the crisps, which adds a nice authenticity to the crisps.
When eating the crisps you get a lovely gentle ham taste followed by a nice potatoey aftertaste. To be honest I would have preferred a slightly stronger flavour and I would be interested to see if the other Seabrook flavours are lacking on the flavour strength that I would have expected from these. Having said that, the ham flavour did taste nice and authentic (although I can't say I have ever tried Canadian Ham to be fair!) and was very moreish, I just wish there was a little bit more flavouring added. The packet states that Seabrook keep their flavours simple and true and I would agree with this statement on the whole. The crisps have a lovely light texture, which you don't often get with crinkle cut crisps which are usually thicker cut than these. They also have a nice crunch when eating them and I didn't find them to be at all greasy either. The fact that these are light means that they are not too filling or heavy and so are great to have as a light snack or as part of your lunch.
So in conclusion I would say that I really liked these crisps, but I didn't love them. I would buy them again, but they only get awarded 4 stars from because I would have preferred a stronger flavour. Unfortunately although these had a lovely taste and texture, the flavour was just a bit too subtle for my liking. I will be trying other Seabrook crisps in the future though and looking forward to seeing what other flavours are in their range.
Potatoes, Sunflower Oil (30%), Flavouring, Yeast extract, Salt, Potato Starch, Sugar, Maltodextrin, Honey Powder, Smoke flavouring.
Nutritional and allergy information:
A 25g bag of these crisps contains 131 calories.
These are gluten free and suitable for vegetarians.
These crisps are produced in a factory which handles milk.
I purchased my 6 pack of Canadian Ham crisps from Asda for £1.59 (currently on offer at 2 for £2.50)
We just crinkle-cut the finest potatoes, cook them in pure sunflower oil, which is higher in poly-unsaturates, and add lower in sodium sea salt. We avoid additives, MSG, GM and nasty saturated fats.