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Waitrose Essential Reduced Fat Crinkle Cut Crisps

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1 Review

Brand: Waitrose / Type: Crisps

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      27.01.2010 14:40
      Very helpful



      These are best avoided

      We don't normally shop in Waitrose as it always seems very expensive, however this week we decided to give it a try after seeing their new 'Essential Waitrose' range advertised. This range promises high quality products at a reasonable price, & is supposed to persuade customers that Waitrose aren't as expensive as they might have thought.

      Unfortunately we haven't been especially impressed with any of the 'Essential' products we bought, & one of the least impressive is their reduced fat crinkle cut crisps.

      These came in a pack of six, containing three flavours: salt & malt vinegar, cheese & onion, & lightly salted. Each packet contains 25g of crisps. They were on offer at £1, but the usual price is £1.35.

      It states on the front of the pack that the crisps are made using British potatoes, & that they contain no artificial flavourings; both of these things make the crisps more appealing to me.

      The ingredients list is as follows: potatoes, high oleic sunflower oil, salt & vinegar flavouring (rice flour, salt, citric acid, maize maltodextrin, malt vinegar, sugar, anti-caking agents calcium phosphates & calcium silicate, sunflower oil, natural flavouring). Allergen information: contains gluten. The packet states that they are suitable for vegetarians.

      Most people wouldn't know what 'high oleic' sunflower oil is, but it says that being fried in this makes the crisps high in mono-unsaturated fats, which presumably is a good thing from how they make it sound.

      Nutrition information: 1 bag of crisps contains 113kcal, 1.6g protein, 15g carbohydrate, 5.2g fat, 1g fibre & 0.69g salt.

      When you bite into these crisps, they have a very pleasant crunchy texture which is enhanced by their crinkle cut nature. Unfortunately that is where the enjoyment ends as the taste turns out to be quite bland & nothing like the described flavour (salt & vinegar or cheese & onion). They even manage to taste blander than any normal 'plain' flavoured crisp, & when you swallow them the taste is actually slightly unpleasant. Looking at the ingredients, the main part of the flavouring is rice flour, & indeed the taste is a little floury. I certainly don't have any intention of buying these again.


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