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I got this for my little one when he was a few months old. Reading the reviews I thought I'd try anything to get him sleeping better. As usual, fisher price doesn't disappoint! It's a lovely soft seahorse with a soothing glowing tummy. When you press the tummy, it plays 5 minutes of lullabies and ocean sounds, and it's tummy glows. It then turns itself off. It's easy for even small children to cuddle and restart the music, and my little one will often switch it on in the night if he wakes up. Even now he uses it at 2+, and it's a consistent part of his nap and bedtime routine (so much so grandma has one for her house too!). I really credit this seahorse for helping us get him self soothing at bedtime. He has been used to it being his sleepy time companion instead of me or his dad. Also with the music only lasting 5 minutes, in the early days we would go back in, say night again, and start it again. Now he is invariably asleep by the time the music finishes. You can buy in pink or blue, it takes AA batteries which last for ages. It has two sound settings, we use the quiet one as I find the loud one a bit too loud, and it can be switched off (e.g. If travelling to stop it turning on in your bag). I suppose it's expensive for what it is, but they are often on offer on amazon or in argos. Ill be buying my next child one of their own as her big brother still loves his so much!
Being part of a large parenting forum made me aware of the soothe and glow seahorse by fisher price fairly early on in my first pregnancy. All the reviews I had read raved about how amazing this product was to soothe babies to sleep that I put it on my list of things to buy for baby and i'm so glad I did! The soothe and glow seahorse is widely available both online and on the highstreet. We bought ours from toys r us and paid around £12 for it which I thought was a reasonable price. Its available in either pink or blue, pretty typical baby toy colours. The fabric is lovely and soft just like you want from a baby toy. To get it working the seahorse requires 3 AA batteries. They are easy to install simply by opening the velcro that runs down the back of the toy and then placing in the battery section. The velcro is covered in the fabric so that its not scratchy. Features- The seahorse has rubbery soft tummy that by pressing in causes it not only to light up but also to play soothimg music and ocean sounds to baby. The music automatically plays for a little over 5 minutes before the light fades and the music stops. You can also stop it early by holding in the seahorses tummy. For me the cycle of music could of done with being a little longer or at least having an option to make it longer maybe to 10 minutes. There is a switch in the back to totally turn off the toy and also to adjust between 2 volume settings which is a good feature. The music and ocean sounds are lovely and soothing for baby although can get a little repeatative for parents! For our baby it was great at bed time as well as on the go to soothe our daughter to sleep, to this day she still loves it and takes it to bed with her. The seahorse is suitable from birth and has the lion toy safety mark.
My daughter is really going to be really spoiled this Christmas (she is the only grandchild on both mine and my husband's side so both grandmas really spoil her) and with her birthday then coming up at the beginning of February she is likely to get more stuff. In a panic preparation to make some room in the house, I have decided to go through her toys that are taking up far too much space in our dining room, living and basically all around the house. A lot of them she doesn't play with anymore and whilst I was going through packing it away, I came across this cute Fisher Price Seahorse. I have completely forgotten that we have it actually. My daughter was given it as a present when she was born by her uncle. It has since been 21 months but from what i remember, the seahorse came packadged in an open window box with instructions included with it. Seahorse is aimed to soothe the baby to sleep by playing gentle lullabies with the sea/ocean sound in the background. I must admit, this toy is very cute and very simple. It has got cute smiley face and it's made of really soft material. Music is played by gently pressing seahorse's belly which then plays for 5 minutes continuously. During this time baby can nicely doze off by listening to 8 gentle lullabies and sea sound and whilst playing, seahorse's belly glows in yellow. Music then stops on its own after 5 minutes or can be stopped by pressing the belly down again and holding until the music stops and light goes off. I haven't actually used this toy until my daughter was around 4 months old. She was used to going to sleep on her own in the dark so she didn't need music etc to soothe her to sleep. She did have the seahorse around though in the day and I tried to use it few time to soothe her sleep in the day and it didn't quite work. I found that it had opposite effect on my daughter and that music and light made her wanted to play rather than sleep and glowing belly really distracted her. I was not too bothered, i stopped using it to soothe her but I did leave it around though for her to play with if she wants. To be honest she has maybe grabbed it couple of times thats all. From my point of view, as mentioned above this toy is cute looking I have one negative from me which is that I did find the music to be rather annoying and if this was not a gift, i would not have purchased it at all. Seahorse can be brought in either pink or blue colour, we have a pink version. Available in many places such as Argos, Toys r us, Mothercare, Amazon, Ebay etc. Currently on Amazon it sells at £18.99 it might be worth to look around though for cheaper price. Could I recommend it? I would certainly advise anyone to give this toy a go but would mention that it didn't work for my daughter this of course doesn't meant that it would not work for other child. I do like Fisher Price toys, they are great and this one is not an exception. It just wasn't one for my daughter really.
I bought this item on offer in Argos for £12.99, as I had read plenty of rave reviews and wanted to see what all the fuss was about. The Fisherprice Seahorse Soother is supposed to act as an all-in-one comforter for babies and little ones alike. Firstly, it is really very cute to look at, it has little rosy cheeks and is a really lovely plush toy. It is only just a little bit smaller than my newborn so for £12.99 I think it's a good price for the amount of toy you get! The material the seahorse is made of is super soft to touch which is great for babies as they instantly feel soothed and comforted and it keeps them warm. The tummy section (the yellow bit), I imagined to be quite hard before I bought it, it looks like it is a plastic shell (remember care bears with the globe tummy? I imagined this!).....however it is actually like a soft rubber which is very durable and squishy. When yoou press the yellow tummy section it lights up with an absolutely gorgeous night light which my baby is transfixed by. It's not too bright and even I find it quite soothing to look at. This is great for putting in the cot or crib with the baby as mine seemed to dislike being in the dark a LOT. It only stays on for 5 minutes but it really doesn't need to be on any longer than this, by this time baby is already asleep in my experience. When you push the tummy section, as well as lighting up, it also produces a lovely soothing tune. It is the kind of tune you would get from a cot mobile but a little bit quieter and softer. These tunes are intertwined with the sound of ocean waves and bubbles which is also very relaxing. I have watched my baby go from wide awake to fast asleep within minutes by switching this on! Like I said, it only stays on for 5 minutes so you don't have to worry about it batteries running out or anything like that. Also if you still have the baby in your room with you you can switch it on and it won't keep you awake but will hopefully still help baby drift off. I don't actually know where we would be without this toy - I completely understand why it has such great reviews. Some people are dubious about baby relying on a night light/noises to get them to sleep but it has really helped us get the baby in to a solid bed time routine and I would highly recommend.
I was given the soothing seahorse in blue when my son was about 5 months old. He had no problem sleeping once he was off but did need help dropping off to sleep by himself sometimes. I thought I would involve the seahorse in his bedtime routine and see if it helped. I would say that the seahorse helped him to relax and have continuity in his routine of what would be there as he was dropping off to sleep. The glow from the seahorses tummy is soft and subtle and isn't bright enough to keep him awake, just enough to reassure him. The music is also quite lovely, not like some electronic toys! You can choose from well known nursery tunes or the sounds of the ocean. He always seemed to prefer the white noise of the ocean sounds as it is like swishing waves, I imagine it may have been reminiscent of the womb. We had to have the volume if high to hear it well but there is two settings if you wish it to be more gentle. The music carries on for about ten minutes and you just squeeze the tummy to get it going again. Ten minutes was normally enough for us though as my son would have fallen asleep by the time the seahorse stopped playing. When it is going to stop the light from its tummy slowly fades which is lovely. The seahorse is great to cuddle as it is soft and the fins are silky for the baby to experience different textures. I have found myself giving it a little cuddle sometimes too! I wish I had been given this toy when my son was first born as it has become a firm favourite with him and us parents. I will be buying one in pink as a gift for my new niece.
We liked the idea of this. It was solid enough for my daughter to be left alone with, but also nice and fluffy to hug, quite cute (not scary in the slightest), played music when hugged, and had the added function of providing a night light for those scary nights. We first attempted to put it in her cot when she was very small (about 4/5 months) - it was a disaster and achieved precisely the opposite of what it was meant to do. Having rolled over on of it and set it off, she got scared and cried, so we had to remove it for a while. It was given to us second hand (about £25 breand new) and we hadn't realised that you could turn the sound of altogether. We introduced it again about 7 months later - when she got the idea of pressing it's tummy to make it glow and play a tune. She even got the concept of pressing it harder to make it louder/brighter, which was suprising, but good for teaching her the difference between hard and soft touch. Handy when you have pet rabbits, like we did. As well as sea noises, it plays 8 different lullabies and will fade out (both the light and the sounds) after five minutes. We have not had to replace the 3xaa batteries once so far in all the time she has played with it (on and off for about 10 months) which is also very good. It's also easily transportable (being quite small) so we could take it on holiday with us!
Before I had my twins I knew very little about babies and getting them to sleep and so the only purchase we made for their cot was a musical mobile. When the babies arrived home they were very sleepy and keeping them awake to feed was more the problem, this didn't last long and they soon needed a bit of help to drop off. The musical mobile was more use an activity for them to watch and I took to singing to them to help them drop off, this made them dependent on me for nap times and so when they were a few months old I started looking at alternatives. They were still going to sleep okay at night and so I wanted something portable and liked the look of the soothe and glow seahorse so bought 2. The Seahorse Made by Fisher Price and suitable from birth the Soothe and Glow Seahorse is a cuddly toy with a plastic belly. It is the belly which glows when pressed, it's a very gentle night light in the belly and has never kept my 2 awake. Pressing the belly also activates the music, it plays approx 5 minutes of relaxing lullabyes and ocean sounds. I particularly like the bubbling sound that it makes as it is so soothing. Baby is meant to be able to activate the belly when cuddling the seahorse but neither of mine cuddle it. I start them off when I put them down for naps and they usually go to sleep quite quickly. I have seen one of my little ones head butting it whilst half asleep to turn it on so it doesn't take much strength to activate. At the end of the 5 minutes both the music and light fade slowly and so don't disturb baby when they stop. -Volume There is a choice of 2 volume levels or off, this is located inside the seahorse. You access it via a velcro sealed gap in the back of the seahorse which is fine as I just leave it on the lower of the 2 volume levels. If it does get knocked and turned on during the night it has never disturbed either of mine enough to wake them up which is good! -Colours The seahorse is available in Pink or Blue. The pink version has a yellow belly for the night light and yellow fins on it's head. The other fins are purple. All fins are soft and silky to the touch and the main pink seahorse is soft and furry. -Cleaning The seahorse is surface washable only which is a shame but the only downside to the toy. -Batteries It takes 3 x AA batteries which are included. We have changed these a couple of times in about 15 months which I don't think is bad. Price and Availability I paid £12.99 from Boots for mine last year when they were on offer. Current selling price is £16.99 in Boots but the Seahorse is also available at Argos and Amazon among others. Would I recommend? Yes, this seahorse is magic at sending baby to sleep and soothing them when they are upset.
I hadn't planned on getting my son anything like this before he was born - mostly because we didn't know the sex of our unborn baby (our NHS trust refuses to divulge this info) and I didn't want to get a load of things that were pink or blue. So when my friend bought us this little toy I was quite thrilled to unwrap it a few days after having given birth. I wasn't really sure what it was truth be told but I had some idea that it lit up - I had a little glow bug toy as a child that looked similar to this. The 'Soothe n Glow' toy is a toy made by well known toy manufacturer, Fisher Price. Even before I was a parent this was a brand I recognised instantly. I've never heard of any major problems with this company and so far any of their products I either have or have been given tend to be the better quality products that have a lot of lasting power than the average toy brand - as well as remaining functional and pleasing on the eye. With this in mind it does seem that Fisher Price understand what both children and adults really want from toys, which can be a hard balance to strike for a lot of toy manufacturers. To start using this little seahorse you'll need to pull out the piece of paper/cardboard from the battery pack. Then fill up the battery pack with 3 AA batteries - I bought rechargeable ones as I had a feeling they'd be used up pretty quickly! Well they didn't get eaten up too quickly, lasted a good few weeks. On top of this the music played is very soothing classical music - with sounds of waves lapping the shore alongside the music. One squeeze of the seahorses tummy and the music and light show begins. The music plays for around 5 minutes before it gently plays out to the sound of waves. You can control the settings of the music volume from within the seahorse toy - opens up at the back with a velcro fastening. Along with the music is the soothing yellow glow light - it isn't overpowering but is bright enough that it has a calm and soothing atmosphere with it. The look and feel of the toy: the 'light' part of the seahorse is in the tummy area of the toy. This is a softish yellow coloured plastic with a little heart and musical note on the heart logo. Our seahorse was the blue coloured one. I'm glad to report that it wasn't overly blue, more a muted bright blue colour. The main part of the seahorse toy is a soft body and made from a soft cotton material. The fins are in different colours - bright oranges and yellows - and are made from a satin-y material. I prefer toys that are made from different materials as it gives the baby a chance to feel different textures. This is a very well made toy - we still have it for my son and he's over 2 years old. I will say that getting batteries in and out of this toy is a bit of a drama; lots of screws and a tiny screwdriver are needed for the job, annoyingly enough. And maybe it's just me but I think £16.99 is a bit on the steep side for a night light and 5 minutes of calming lullabies, or maybe I'm just a bigger cheapskate than I thought? I did really like this toy but I can't say I'd be rushing out to replace it as my son prefers to take his little blue dog 'Deacon' to bed at nights over this little seahorse. I'm also not totally sure I would buy a pink version of this if I were to have a little girl - and to be honest I would probably just resort to using my son's old toy ;). It was a great toy to have as it did seem to soothe my son when he was going through a particularly bad crying spell and nothing soothed him. Newborns often enjoy strange noises (washing machines, hoovers, white noise etc) and so I can only assume the wave noise really did something for my son. I would use this toy again but I wouldn't replace it. One is enough and at £16.99 Fisher Price will have to get their money off some other parent ;).
My parents bought the fisherprice soothe and glow seahorse for my son when he was just a couple of days old. He has loved it right from the beginning! It was bought from Argos and costs around £17. The seahorse, which you can buy in blue or pink, is mostly made of soft material like any usual teddy. It has a rubbery tummy which emits the glowing light. You switch the seahorse on by pressing it's tummy and can switch it off again at any time by pressing and holding the tummy for a couple of seconds. The glowing light is not too bright and stays alight during the 5 minutes of lullabies and ocean sounds that the seahorse plays. As the 5 minutes near the end the sounds become slower and then quietly fades out. The seahorse requires 3 AA batteries and these last fairly well. The seahorse is not machine washable but can be cleaned with a damp cloth easily. The batteries are easy to replace, just open the Velcro strip on the back and remove the plastic part from inside, this is also where you find the volume switch. There are two volume settings, personally we found the louder setting a bit to loud, it seemed to keep our son awake, so we just leave it on the lower setting. When our son was a newborn not only did the seahorse soothe him at night time but it was also a great distraction for him during nappy changes. Our son is now 21 months old and the seahorse is still in his bed at night, he can now easily operate the on/off switch himself and has been able to do so for the past few months. I would definitely reccommend this product and plan on buying another one for our next baby who is due in a couple of months.
As first time parents begin making preparations for the new arrival, they look to buy the most essential items. More often than not, once the baby has arrived and they've settled into family life, they realise that some of the so called essential items are not so essential. The essential items list I had, actually gained a new essential item, this Soothe and Glow Seahorse. Being a single parent right from the start, it was important for me to get into a good sleep routine early on. However, my daughter had different ideas and would take an absolute age to settle. I love my sleep, and only being able to get my head down when the baby was asleep was a nightmare, with only one person that was willing to come over for a couple of hours so I could catch up, I was exhausted. This person, my saviour, was my mum. She came round one day bearing this seahorse, it was like some sort of gift from god and my prayers were answered. *~ What is it? ~* This Soothe and Glow Seahorse is a cute soft toy with a hard rubber belly. The belly, when pressed, will light up and play 5 minutes of soft well known melodies, such as Twinkle, Twinkle. Between the melodies the seahorse makes some soft ocean sounds, which sound like gentle waves and trickling water. The seahorse is available in either pink or blue and is widely available for around £15. *~ Our experience ~* My mum bought this for us when my daughter was around 4 weeks old, as I said earlier, it was like a gift from god. We loved it until it stopped working when my daughter was around 16 months old. The light in the belly of the seahorse is a nice brightness, it's not too bright that it could keep baby awake. When the five minutes of melodies have finished it gently gets dimmer and dimmer until it is totally off. I think this is great, if it just suddenly turned off then there is a risk of waking baby up again! There are two volume settings, this can be found inside the velcro tab on the back of the seahorse. The louder setting was quite loud, not ear blasting loud, but it was audible over some of my daughters screams, this was the setting we used the most as most of the time it would settle her down. The quiet setting is really quiet and we only used this if my daughter was restless during the night. In the velcro tab is also the battery compartment, changing the batteries was really quite hard. It is situated more in the head of the seahorse and the velcro tab was over the back of the seahorse. Stretching the fabric up as much as possible and trying to push the compartment down to make the screws visible was quite tricky. There are two screws to unscrew to change the batteries, so no child will be able to get in, I found it quite tough! The seahorse takes 3x AA batteries. With daily use, and being used more than a couple of times at the very least, we ended up changing the batteries every month - 2 months on average, so they do consume a lot of batteries. I think the constant changing of batteries took it's toll on our seahorse and it stopped working after 15 months of half decent sleep, it did us well. If I was to go back to the start of my daughters life I would have used this from the first day so that the 4 weeks of hell I went through weren't so bad. As the seahorse isn't fully soft it isn't machine washable. Ours never really got very dirty but there was one occasion were my daughter was sick over it and a damp cloth cleaned it sufficiently. It only needed a quick wipe over every few months as it was only used in my daughters moses basket or cot. Generally, after the first 5 minutes of melodies the seahorse would settle my daughter to some degree, sometimes it didn't and it would have to be pushed again, but it never took more than 3 five minute bursts to quieten her down. I really do believe that this helped tremendously with my daughters sleep. I genuinely think that this seahorse should be put on every new parents list of essential items for newborn babies. It was my lifesaver, stopped me going over the edge, turned me back into a happy mummy again. At £15 it is an absolute BARGAIN!
Anyone with children will know there are a lot of annoying musical toys around that are supposed to help your little ones get to sleep. This is not one of them! My son was given this Seahorse for his first Christmas, he was around 2 months old. We were not having the best Christmas Day, oblivious to the joys of Christmas our little one had spent most of the day having a good old whinge. Grandma arriving with a new wave of presents hadn't done anything to distract him. Anyway, Grandma handed me a present and told me it might be a good one to open. I can't remember any details about the packaging - I was quite sleep deprived at this point! My memory is that the batteries were already in, but I could be wrong! Anyway, we pressed his tummy and popped him in the bouncer with my grumpy little boy. At this point we decided this toy was magical!! He instantly stopped crying and went to sleep! I kid you not!! We were absolutely amazed! Needless to say this toy went everywhere with us for the next few days, until the magical powers of the Seahorse wore off and it bacame relageted to nap/bedtime use. When activated (by a gentle press of the tummy) the Seahorse lets out a warm glow and begins a 5 minute medley of music. The music is accompanied by what can only be described as bubbly/under water type sounds. These are supposed to mimic the sounds of the womb, and it is these sounds that I presume had the magical effect on my baby! It has always been a great distraction in those moments when I'd pop him back into the cot and his face would crumple. I think often it would be the light that distracted him, the Seahorse has always been at the top end of his cot, so he would turn his head and look at the glow of the light whilst I crept out of the room. At the end of the five minutes the light and the music fade away gradually so as not to disturb the baby. The Seahorse has silky fins/ears/mane which are very tactile, my son used to suck these when he was very little. I have to say that now he never really touches the Seahorse. It is quite heavy, maybe that has something to do with it. But the Seahorse still lies at the top of his cot and I still put it on everytime I put him down. This means that it is activated at least twice a day, often 4 or 5 times a day. The battery life is good. I think we have changed the batteries twice in 10 months. I like that soon my little boy will work out how to activate this himself, he has done it by accident a few times by rolling on it - set on it's quietest setting it isn't a problem if he does this in his sleep as it doesn't disturb him. My daughter had a sound activated toy we only used twice as she coughed in her sleep one night, on came the lullabies and woke her up!! Never again!
My youngest daughter was 9 months old at the time of her first Christmas and being the youngest of four it is difficult to buy for her. She has always been a terrible sleeper and although we already had a moving light show musical toy that attaches to the cot I thought the Fisher Price Ocean wonders soothe and glow seahorse might be more effective. After 9 months of sleepless nights I was willing to try pretty much anything! I chose the fisher price ocean wnders soothe and glow seahorse for a few reasons, firstly it looks cute and comes in blue or pink, secondly it was something she could snuggle up to and hold and lastly they were on offer in Argos and I had a £10 voucher so it only cost me £1.99. The seahorse usually retails at around £15.99 in Argos but the price varies greatly online. For this you get one seahorse in either pink or blue and the 3 x AA batteries required. The seahorse is soft to touch like a soft toy but because of its internal workings it is quite hard and heavy. The seahorse is quite a big toy and it was larger than I expected. The seahorse is made of a soft fleece type fabric but the fins and mane are smooth shiny fabric that babies like to touch. The tummy of the seahorse is pliable rubber and this part gives off a soothing glow when the seahorse is activated. The seahorse plays a selection of lullabies and classical music as well as sounds of the ocean. Along the back of the seahorse there is a Velcro opening and this is where you access the internal parts and when you need to change the batteries. We fiddled with it for ages and had real trouble trying to replace the batteries until we realised that the whole of the inside piece comes out making the whole process much easier. We also found that the seahorse won't work until you replace its innards so you can't test the batteries until you have put the whole thing back together. Inside here there is also a volume control switch and an on/off switch. Our daughter seemed to like her seahorse and we set it working whenever she has a nap or goes to bed as part of her routine. She will look for the seahorse herself and presses her face onto the tummy to make the music start. It hasn't helped with her terrible nocturnal habits but she seems to like it and possibly finds it reassuring. I was very pleased with the £1.99 I paid for this toy but would say that I would be happy to pay up to about £10 for it. It is well made as you would expect from Fisher Price and is suitable from birth so can be introduced as soon as you feel it would be beneficial. My only criticisms would be that the volume seems to be too quiet or too loud and as it is controlled by a switch these are the only options. My daughter shares a room and if this goes off in the night I am worried that it could wake my other children but the other setting is far too quiet. I think that this toy would be improved it was sound activated instead of just by touch so then if baby woke in the night it would start playing without baby having to find it and activate it themselves. I would recommend this toy but I wouldn't rely on it to solve any sleeping issues.
After many sleepless nights and a recommendation from a friend I searched the streets of Glasgow for this little guy to find that it was out of stock everywhere so in the end ordered it for next day delivery from Boots. The following day I waited bag-eyed like a golden retriever waiting for the mail man - I hadn't slept for longer than 2 hours undisturbed over 2 weeks and was a wee bit sleep deprived. Eventually the door bell went and lo and behold Seb (our name for him) the seahorse made his first appearance he was encased in a multicoloured cardboard and plastic box and attached with wires to the internal cardboard packaging. Once released from his prison he was switched on and ready to go - the batteries were included - Callooh Calay! My first impressions of Seb were boy is he large but I needn't have worried as my son could hold him no problem he is about 15cm tall and to be honest is rather top heavy. Seb is quite camp in appearance and wears quite a large amount of blush for a boy but hey who am I to judge - he is bright blue with a yellow belly and has orange and lime green fins which mean you cannot loose him as he stands out of the crowd. Seb has a velcro fastening on the back of him where you can access the switches on, off , quiet and loud and the batteries are safety sealed away in a compartment where your little one would require a screwdriver to gain access. Once switched on and the volume setting has been chosen you give Seb a wee squeeze on his tummy and it lights up (not too bright) and music comes out of his head - trippy! It plays music for 5 minutes cycling through ode to joy, frere jacques, bubbling waters, waterfalls and some other common lullaby tunes which I do not know the names of but are very soothing and then the light and music gradually fades out therby not shocking the little one awake if the music and light were to suddenly switch off. You can also squeeze the tummy to switch him off gradually as your little one might already be asleep and you want to save the battery life. Speaking of battery life he takes 3xAA batteries and I am still using the same batteries that were included with him 2 months ago and we use him on a daily basis and his tummy is squeezed at least 3 times a day since my son figured out how to switch him on he's constantly playing. My son totally adores his seahorse and will not be parted from it on an evening as it's his amigo come bedtime. I would highly recommend this item to parents with little ones that struggle to sleep as it definitely has helped calm him down and he is much happier at bedtime/naptime with his little friend.
This was recommended to me by several mummy friends, and while the ugliness of it put me off at first, I'm glad I ended up buying one for my son when he was about 6 weeks old. The seahorse is a soft toy, about 10 inches tall with a plastic tummy that you gently squeeze to get it to light up and play soothing melodies to your little one as they drift off to sleep. The music and light lasts for 5 minutes, then switches off. The melodies also feature gentle bubbling sounds which mimic the noise in the womb, so this also helps your little one to drift off. When my son was little this really helped him sleep. I would put him down sleepy, switch this on and he would drift off. It was also great in the night because often just a go of this would send him back off to sleep. Now he is older (10 months) his sea horse still helps him drift off to sleep, and the melodies also mask the sound of me creeping out of his room. The soft glow enables me to see him in his cot when his room is otherwise completely dark, which can be useful. He can also now switch it on himself, which he often does in the morning when he wakes up and he now loves wrestling it around his cot! The thing which seems to separate the seahorse from other similar toys is that the music and light last a full five minutes, where as most last much less than this. I would highly recommend this for getting littlies off to sleep. One of my very best friends is pregnant and I will certainly be buying her one of these when here baby is born, even if it's not the prettiest thing in the world.
I was recommended this when I fell pregnant by quite a few other mums. What was so special about it, I asked myself? I didn't know but regardless, I bought one and played it to my growing tummy and hoped it would actually have some use when the baby was born. When my daughter was born she had colic. Night after night she cried and cried, and that's where this little beauty came in. My daughter loved music (and still does!), and when she would hear the soothing lullaby this seahorse played she'd quiet and listen. It also has bubble sounds to mimic the womb, which I imagine helped! I am a convert. I've kept it for my next baby, and my friend is due any time now so I've just given her one as well. I bought one for my sister in law who was struggling with twins. It really is an absolute lifesaver. For the more technical bits: its stomach lights up when it's on with a soft yellow light. It cycles through eight lullabies and classic pieces of music, and automatically turns off completely after five minutes. It's suitable from birth and best used at this time, but I've heard of older children using it to soothe themselves so your milage may vary! All in all, one of the best children's toys on the market today in my opinion.