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  • Teeth-gritting experience
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    10 Reviews
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      13.01.2010 00:41
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      for something a little different and unique

      I live in the North of England and just so happened on a trip to London to pop into Nike Town. While I was in there I asked about a pair of shoes I'd seen the the Nike Town in New York called Dunk Skittles, however they informed me that they didn't sell them in the Uk but that I could design my own.
      At this point my eyes lit up. I was taken to the ID studio where I was given my personal designer, i picked the shoe type, the colors dow the every last detail including the color of the stitching. I also got my own ID put on them to make them that little bit more unique.
      They where extremely helpful and very good at assisting with the design of the show. They cost me £90 which included the time it took to design them (i spent 1 hour with the designer), the postage cost and the production of the shoe. I was given an ID card which had my show design and shoe name on. 6 weeks later they were delivered to my house and I wear them all the time. During the 6 weeks I was able to go online and check the process of my order.

      Definitely the best part of Nike town is the Nike ID area. I would recommend it to anyone wanting a new pair of trainers, but can't choose any in the shops this is the perfect solution.

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      08.11.2009 10:28

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      I went to Niketown to buy some golf equipment as I went a couple of years ago, but was suprised when I arrived and I couldn't see where the golf dept was. I asked an assistant where I could find at least the shirts to be pointed to a small section with 3 design of shirt, 4 ladies gloves, 2 trousers and 4 sets of shoes, so quite dissapointed. It is a massive store in Oxford circus but as my wife said theyhave probably the most famous sports icon promoting their stuff in Tiger and they don't sell any of his stuff? Really dissappointed.

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      15.09.2009 08:41
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      Worth a visit for the novelty if nothing else

      Nike Town is what can only be described as a superstore full of everything Nike. It's located on Oxford Street in London right opposite Oxford Circus station & just a few doors down from Topshop. It's prime location means it's always busy but because of it's size spread over a number of floors, it doesn't tend to get that hectic.

      What you find inside is a immense range of the company's products from sportwear & casual clothing, all sorts of sports footwear & equipment for a variety of different sports.

      When I visited the store, I noticed how well layed out everything was into different sections so it was really easy to look round. I also liked the ground floor, where they have a selection of their products at special promotional rates. Generally being Nike, the products are quite expensive so this area was a welcome relief allowing you to purchase the quality of Nike at a slightly lower price. These may be old lines or seconds.

      If you're into your sportswear then Nike Town is worth a visit if you're around Oxford Street already, I personally wouldn't make a special visit to it. It's more somewhere you would visit once or twice to check out rather than somewhere you would regularly shop at.

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      21.03.2009 00:24
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      Great store for all your Nike needs!

      Nike is probably one of the most well known and recognisable brands in the world. They sell a wide range of sports and casual wear for men, women and children as well as a selection of watches and sunglasses. This is Nike's flagship store in London.

      Nike town is set right in the centre of Londons's shopping district on Oxford Street literally opposite the station. It has a prime location and is a unique store just for all nike products.

      It is set over a few floors and has different sections for the different sports with ranges of clothing and equipment. These sports include basketball, football, tennis, golf, running and some others. It has all the latest nike gear and has some great window displays as well as a nice design and layout on the inside.

      One thing though is the place can be quite expensive as you do pay for the quality of the product and the brand and they have the latest garments and equipment. It is a great store and you can spend alot of time and money there!

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        11.01.2009 21:27
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        Definately worthwile a visit! Must see!

        I visted Nike world a few months ago during my visit to London. It is situated on Oxford Street in London and is very near the tube station.

        Nike town has a lot to offer and when you first walk in there your face lights up as you see all these colourful, different, wacky things that you have never seen before and that you didn't think that Nike would make.

        My personal favourite part of Nike Town is the nike id section. It is a small section in the middle of one of the floors that make up the multi - storey building. The room is purely made up of wacky trainers that have been custom made, the colours expand from purple and yellow to silver and gold.

        The shop is broken down into sections, mens, womens, fitness, football, etc...

        The store is very well layed out and has a nice design to it.

        If you are going to make a day of it then there are plenty of othere well known shops around and the tube is literally opposite the store!

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        16.08.2008 14:52
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        Good for finding any Nike item, if you have the money

        Nike town is just quite possibly the largest sports store I have ever seen. It is impossible not to find, being located above Oxford Circus tube station. The store is immacuately laid out, no wonder they have many, many staff who are always folding garments and putting things back on shelves. The store is divided up into different sections - football, running, womens, childrens etc etc and the stairs and escalators are very well labelled, directing you around the store. If you are looking for anything Nike they will surely have it here, however if making a special trip it may be worth your while phoning ahead to check if they have your size. For instance i went into the store to buy one of the Nike sphere dry tops a year or so ago when they were introduced, only to find they only had massive sizes left! My negative thoughts about the store are their prices - only this week I looked at the cost of a plain cotton/lycra miz t-shirt, no logo or picture, and it cost £17.00. I went into Primark and found a t-shirt with virtually the same content mix for £2.50. Therefore if you're on a tight budget, you may not wish to buy Nike branded goods at these prices. I do feel that it may be a good idea to find the garments you want in the store, note down the details and then search on the internet. Many other stores sell exactly the same goods and have more sales than Nike themselves. Nike seem to have grabbed a huge share of the sports market with this flagship store, and the can charge what they like for their goods!

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          03.04.2008 09:27

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          When money is not a problem

          Nike Town is a shop located literally above the Tube station of Oxford Circus.

          It is a very large shop and i suggest that if you are looking for something specific, you ask the staff where to find it. In my case, I meant to find some running shoes and I asked one of the staf and she redirected me to the correct floor.

          Stuff for sale is nicely laid out and when I visited it was in November and during the week, and I did nto find that it was full of people, although my friend who had suggested i went there had warned me that it can be very cramped.

          If you are practising any sport, you will surely find whatever is relevant to your sport in the right section, there are sections for athletics, rugby, swimming, just to name few sports.

          In the end I did not buy anything since I found that Nike is very expensive.

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          18.12.2006 17:07

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          Hopefully we can get a new pair of boots

          Well what we thought would be the highlight of my son's 13th birthday has turned into a nightmare. We travelled all the way from Bangkok to buy him a pair of Nike Vapours only for them to fall apart back in Bangkok after three (yes 3) training runs. 80 GBP down the drain. The front inner studs housing have pulled right off the shoe body. I've tried to glue them with epoxy resin but not sure if that will work given the material under the stud (soft material) or whether my son will just rip them apart during his next run. I haven't called Nike Town in Oxford street yet but intend to do so when I have time.
          Thanks Rob

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          28.02.2004 00:27

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          • "Teeth-gritting experience"

          I've had occasion to go this huge store several times in the last couple of years to buy trainers for my gym visits. Having larger than average feet for a woman it's one of the few places that does my size. However, visiting this store has been a real ordeal every time, I have to grit my teeth on entering the doors! It's very large and well laid out, lots of space and lots of what look like assistant milling around but none of them very eager to actually serve you. On my last visit, a girl said she would go and fetch the shoes I was interested in and I never saw her again. I waited about 10 minutes and then asked a young man if he could help and eventually I managed to get my trainers! I feel I could have sat there for hours and just been ignored. I know I'm of an older age than most of their customers but my money is the same value. It pays their wages! The assistants seem to be more concerned with looking cool and posing about. As I say, a real ordeal. I sincerely hope someone/anyone from their senior management should happen on this review and maybe do someting about their sorry customer 'service'. Their products are good quality and the shoes I did eventually manage to buy were excellent for the purpose. Just wish it was a nicer experience to buy them!

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          15.01.2001 01:52
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          Nike Town, in case you have never been is a store on Oxford Street which sells everything Nike. It is based just across the road from Oxford Circus, and has three storeys of every type of clothing you could possibly want, from football shirts to trainers, from running gear to golf clubs. It has the lot. My first visit to Nike Town was in the summer of 1999, and I was not actually aware of its being. Anyway, I saw the shop, and having visited several similar in Chester, where I used to live, decided I would have a look inside. I noticed the superb range of equipment sold in store, but also that the prices were very much extravagant. I ran straight for the third floor, the tennis one in case you?re wondering, and was overcome with the sheer amount of gear they had there. I could have spent literally hours browsing the store, but against my best wishes, was dragged away!! I did however purchase an Orange Nike tennis bag for a reasonable £30, whereas in the local shops it had been more like £40-£50, so I was very pleased. However, having realised that just about everything else was out of my price range, I left the shop and promised myself a visit for the Christmas sales. I went back on the 31st December 1999, having been informed that the sale had now started. They seemed to have also gained a whole load of new stock and I was simply over come. Again, straight to the tennis floor I went, and was amazed that apparel previously costing a pricey £30 was now at a bargain price of only £20. I bought 3 Nike shirts for a combined total of £45, and was the envy of my friends who had gone and bought them for full price!!! They also had some bargain trainers in the sale, and I purchased the Nike Air Reckoning for a very reasonable price of £35, down from £50. My friend also bought some Nike Air Oscillate for £50, down from the RRP of £70 or thereabouts. I left very content, and with my tennis gear for the new millennium all sorted out. Af
          ter my experience in 1999, I thought it right that I paid Nike Town another visit, and did so on the 23rd December 2000. On entry, I straight away asked when the sale started, and was told the 27th December 2000. Naturally I was disappointed, especially since it had started on the 23rd December the previous year. Nevertheless, I thought having come all that way I might as well have a look around, but was still disappointed at the lack of apparel in store. They only had a miserly 3 tennis shirts in stock, and as for the trainers, the less said the better. I was still hoping that they would bring in more stock for the sales though, and promised myself another visit later in the week. I returned on the 30th December 2000, and was yet again astonished at the lack of equipment available. It was meant to be a sale, but yet again there was very little stock in the sale, and that which was , was not exactly what I had planned to buy. I was yet again disappointed and having come all that way, yet again went home empty handed. I therefore conclude that in 1999 Nike Town was superb, but has since deteriorated, partly because of their superb sales during the year, which do not necessitate the need for reductions, as they like to call them.

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