I've been smoking since I was 14 and the best smoke in the world has to be B&H. I've tried loads of other brands soverign, marlboro lights but nothing beats the smooth taste of B&H. Has a good amount of nicotine in and tastes good. Nothing better than first thing in the morning taking a deep drag into your lungs and feeling the nicotine rush round your body. Most of my mates smoke B&H as well so must be good. Only bad thing is once you start with B&H all other cigarettes taste crap. Also really hard to give up, I tried and lasted a day! Overall definately the best cigarette in the world.