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this is a great watch for anyone who loves dogs, this watch is very tough and will take quite a battering, i know mine has been through more than any other watch has ever managed to sustain and is still going strong. This is a great watch for telling the time with, you have the option of 12 or 24 hour format, the display has the time displayed in hours, minutes, seconds aswell as the date displayed too, the month, date and year. there is a picture of a puppy in the backlight of the watch and there are puppy paw prints on the strap, this along with the pink colour makes this a very tough and elegant looking watch for women. It has a battery life of 3 years, the calender on the watch goes up to the year 2099 which is way further than i expect the watch to last no matter how shock proof it is, there are 5 indipendent alarm settings, it beeps once every hour but you do have the option of turning this off, it has a count down timer with 11 preset options which is great for when i am cooking or dying my hair, it has the time in different countrys which is ideal if you travel a lot and is water proof upto 200meters which is great as i dont have to panic about getting it wet washing up. This is a great versatile wearable watch for any woman.